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WebRTC Event Highlights the New Era of Communications

By: Ed Elkin, Marketing Director, Advanced Communication Solutions, Alcatel-Lucent

Sure enough, upon arriving at the WebRTC Conference and Expo, it’s clear this is the same stretch of Cobb Parkway where I came every few weeks to the AT&T SDN Control Center – for 1993’s version of SDN.  Then as now, better enterprise communications were needed.  In 1993, the substance of the WebRTC’s conference was a dream, which now becomes 2013’s reality because of two decades’ investment in terrific devices, convenient broadband access and dynamic network cores. 

This was a hot conference, full of diverse views and ideas. At our live demo table, variation was the norm. Visitors spanned from numerous service providers (AT&T, Verizon, Comcast, Cox, Orange, NTT, etc.), to a variety of startups such as Dvisor Hypermedia who are applying gaming’s threaded media to communications, to industry notables such as Intel checking out WebRTC for consumer media units.  Not many enterprises were visibly present, which is a concern because WebRTC will boost their business process efficiency (internal and external) and they need to prepare for how it affects their competitiveness. 

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