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Delivering a Better Mobile Broadband Customer Experience Influences the Bottom Line

By Erin Harrison

In today’s highly competitive mobile broadband market, it’s all about the customer. We all know that poor customer service not only gives a company a bad rap, but it ultimately eats away from their bottom line.

To keep customers on board and generate long-term success, service providers need to put more focus on the overall customer experience, according to the experts at Alcatel-Lucent. For many service providers, they say, the new path to profitability is a “holistic” approach focused on anticipating customers’ needs and improving their quality of experience (QoE).

A Cost-Effective, Bluetooth-Focused Approach to Traffic Monitoring

By Beecher Tuttle

The exponential growth of the world's population – coupled with the ever-increasing reliance on automobiles and the deterioration of roads and highways – has turned traffic congestion into a major concern.

In fact, the Urban Mobility Report estimated in 2009 that the ramifications of traffic congestion cost Americans around $80 billion a year, not to mention the negative consequences for the environment. This number is expected to reach $150 billion by 2033, and the problem is even worse in more crowded countries like India and China.

Unfortunately, the sluggish economy has only worsened the issue, as many communities no longer have the resources to fix their infrastructure or modernize their public transit systems.

So what are communities to do?

Optimizing LTE Network Performance with SON and Extended SON

By Beecher Tuttle

The widespread use of smartphones, tablet computers and other Web-enabled mobile devices has caused wireless data services to explode. While this is good news for application developers and mobile device manufacturers, it presents several challenges for service providers whose networks see more bandwidth-hungry traffic each day.

This concern is compounded by the fact that the increase in traffic is surpassing the growth rate for wireless revenue. To survive, service providers need to decrease their cost per bit while simultaneously optimizing their LTE network to handle more traffic....

Bell Labs Helps Mobile Service Providers to Understand and Meet Video Calling Quality of Experience (QoE) Challenges

By Michelle Amodio

The explosive growth of smart mobile devices capable of making video calls is placing intense pressures on service providers to configure their networks to assure users have experiences that meet or exceed their expectations. However, providing a superior quality of experience (QoE) is a complex challenge.

As part of its support of mobile service providers around the world, Alcatel Lucent’s Bell Labs recently looked at the factors that influence QoE) to help service providers full understand all of the issues and what needs to be done to resolve them.

The questions the Bell Labs researchers explored were:

  • What are the key factors that influence QoE for mobile video calls?
  • Are residential broadband networks ready for them?

There was good news on both fronts. The challenges could be identified and categorized in terms of importance, and viable solutions can help operators meet consumer expectations in a timely and cost effective manner, as well as lay the foundation for new profitable services.

The main finding of the researchers was that service providers require not bigger (more bandwidth) networks but faster ones (in terms of response time). They validated that speed, combined with the proper provision of a consistent quality of service (QoS), are the critical determinants in mobile video calling QoE.

HP and Alcatel-Lucent Creating the Cloud-Ready Data Center

By Erin Harrison

Cloud computing has already transformed the way we live and do business. Consumers like the idea that they can access low-cost applications anywhere, anytime, on any device – and enterprises are moving applications to the cloud to reduce costs and streamline operations.

The movement toward to the cloud gives service providers an opportunity to deliver cloud services from their data centers as a natural extension of the network and hosting services they already offer. According to Alcatel-Lucent’s whitepaper, “Creating the Cloud-Ready Data Center,” with the right infrastructure, service providers can leverage their greatest assets: 

Small Cells Technology Fuels New Consumer Market Opportunities

By Erin Harrison

By now, you have probably heard about and read the hype about small cells technology – tiny indoor cellular base stations installed in a household that connect the fixed broadband network to mobile devices within the residence. By increasing service quality and connection speeds indoors, small cells can improve voice calls and provide faster, more reliable data connections and coverage.

Small cells are low-powered radio access points that improve indoor and outdoor coverage to increase capacity and offload traffic – as much as 80 percent during peak times. Alcatel-Lucent, one of the leading femtocell companies, offers the 9360 portfolio of small cells.

According to Alcatel-Lucent research findings from five countries across North America, Europe and Asia, the small cells marketplace in the United States, the United Kingdom, Germany, Singapore and Taiwan will be worth €6.1 billion in total by 2014, with over 34 million subscribers predominantly using unlimited voice, video calling and SMS services.  The findings are highlighted in Alcatel-Lucent’s whitepaper titled, “Small Cells Technology Fuels New Consumer Market Opportunities.”

The Financial Impact of Content Peering on the Internet Economy

By Peter Bernstein With all of the industry discussion around the coming tsunami of data traffic, particularly video, there has been much global discussion about necessary network build-outs to accommodate what everyone agrees is coming. This includes intense focus on...

Give Me Captivating Conversation, Not Captive Communications

By Susan J. Campbell The communication definition is rapidly changing with the increased use of SMS, video, MMS and social networking. It is vital that users have access to a better way to support highly mobile, multimedia lifestyles. All-IP networks...

Creating Success by Transforming Customer Experiences

By Mae Kowalke Without customers, there would be no business. Service providers know this implicitly, of course. But as the market gets even more competitive, the stakes are increasing to make sure every customer interaction results in a better customer...

Innovation Key to Mitigating Effects of Urbanization: GII Report

By Beecher Tuttle Telecom equipment giant Alcatel-Lucent was recently selected by INSEAD to take part in the creation of the Global Innovation Index (GII) 2011, a collaborative report that identifies the innovation capabilities and results of 125 economies. The goal...

Case Studies Demonstrate Application Enablement

By Susan J. Campbell Application Enablement is getting a lot of attention in certain portals as of late as service providers are seeking new ways to optimize their current environments to drive new revenue opportunities. While it is critical to...

Alcatel-Lucent's Optism Enables Mobile Providers to Drive Revenue Through Personalized Experiences

Mobile consumers everywhere are beginning to leverage personalized mobile marketing and advertising to enhance their experiences. Companies offering such services are profiting from this new approach to mobility. Alcatel-Lucent is playing a powerful role in enabling these companies to implement innovative mobile advertising services that get results.

Alcatel-Lucent Recognized for Breakthrough Data Center Switching Solution

In the quest for faster, more robust data center networking solutions, enterprise IT managers are increasingly turning to 10Gb Ethernet. This trend is not lost on Alcatel-Lucent, which earlier this year introduced a new data center switching solution that landed the company Interop 2011's 'best of' award in the data center and storage category.

High Leverage Networks: How and Why

Developing a High Leverage Network requires a two-pronged approach: develop new business models and introduce or improve personalized service offerings. These go hand-in-hand and must be pursued simultaneously.

Want to Drive Smartphone Success? Focus on the Customer Experience

The CXT Program, otherwise known as the Customer Experience Transformation program, that must be put in place ensures that you can achieve the all-encompassing goal of delivering optimal satisfaction for your customer base.

Service Providers Challenged to Deliver Next Gen Services to Wide Range of Devices

By Susan CampbellOne thing that is constant in the mobile services industry is the reality of fragmentation among devices. As there is no common operating system or theme among the variety of devices out there, application developers must be able...

Alcatel-Lucent: Consumers Want Access to Same Content on Any Screen, Around the Clock

By Ed SilversteinConsumers today want to be able to have a multi-screen experience. They also want to have simplified content delivery. Combining both of these needs, there are some key ways that service providers can improve the users’ multi-screen experience....

Service Providers Gain Edge with Multimedia Smartloading

Image via Wikipedia By Ed SilversteinAs a leader in fixed and mobile broadband, Alcatel-Lucent can ensure users adopt an optimal approach for distributing media to consumers, focusing on business models that ensure the highest level of subscriber uptake. In...

Alcatel-Lucent TechZine, Web 2.0-Style Magazine Launched

By Beecher TuttleThe global communications industry is a rather complex space. It seems that almost every day a new product or service is introduced that is capable of revolutionizing the market on either the consumer or enterprise level.To stay in...

Best Practices for Improving Network Monitoring and Management

By Susan J. CampbellNetwork operators are more successful when their networks operate at peak performance levels. To ensure they can achieve such levels, proper network monitoring and management solutions must be in place. While such solutions can deliver value to...

Integrated Social Media Strategies Can Help Enterprises Optimize Marketing and Customer Service Initiatives

In an effort to reach consumers on a more personal level, many thriving companies have begun launching social media campaigns. Unfortunately, the majority of these enterprises are only capable of connecting with customers on a department-by-department basis, often resulting in less than desired results.

How Can Enterprises Utilize Business Communication Solutions to Improve Their Bottom Line?

Using the Alcatel-Lucent OmniTouch 8400 Instant Communications Suite (ICS) and the Alcatel-Lucent OmniTouch 8600 My Instant Communicator, the Dynamic Enterprise gains access to consistent, robust and secure communications solutions.

The Move to LTE Helps Companies Meet their Wireless Demands

To show off the potential of LTE technology in the most demanding of circumstances, Alcatel-Lucent and the Texas Energy Network (TEN) recently announced that they will hold a live demonstration in New Mexico later this month.

Best Practices for Using an Intelligent Infrastructure to Simplify your Network

By Susan J. CampbellThe concepts of simplification and networks do not always mix, yet achieving a simplified approach in the network can deliver considerable benefits. The challenge is that the increase in telephony, video and business applications transported over a...

Mashups and Web 2.0: Inventing a New Breed of Web Apps: COM 2.0

By David SimsFew would deny that Web 2.0 has transformed the Internet. Users, formerly only consumers, are now involved in the creation process by producing and sharing content. And with the growing 2.0 environment, Alcatel-Lucent officials say, mash-ups have become...
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