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Neo-Urbanizing India: Coming Full Circle at the End of a Journey

By Erin Harrison

Hopefully, you have been an avid follower of the Alcatel-Lucent (ALU) Market & Consumer Insight (MCI) team’s recently concluded three-week journey across urban and rural parts of the states of Gujarat, Tamil Nadu and the National Capital Region (NCR).  As it came to a close, the group culled several important insights on neo-urbanization:

  • How it has been unfolding
  • The impact it is having
  • The role of information and communication technologies (ICT) as a driver

As seen through all of the posts from the team members, and the series of items I have described in previous blogs, neo-urbanization is modernizing many areas of the world that were previously without access to healthcare, education, employment – and technology. In particular, parts of India are becoming networked hubs that are oriented and planned around smart functionality and sustainability.

Based on preliminary findings, each of the three locations – Gujarat, Tamil Nadu and the NCR – represents different stages of neo-urbanization. However, combined, they have allowed the MCI group to capture neo-urbanization in most of its gradations, according to a the final blog post that summarizes highlights of the three-week journey.

Neo-Urbanizing India: Inching Towards Prosperity


By Erin Harrison

As Alcatel-Lucent Market and Consumer Insight groups, along with a team from IMRB International, wind down their neo-urbanization research in India, this week we learn that the group landed in an area that is finding prosperity, representative of a larger trend in the country.

The final leg of Alcatel-Lucent’s three-week journey took them from Bhiwadi to Coimbatore, a “town” of 1.25 million people located at the base of the Western Ghats foothills in the Tamil Nadu region of South India.

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