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Most Mobile Traffic Happens In-Building, and Operators Need to Beef Up Their Support

By: Mae Kowalke, TMCnet Contributor

Most mobile traffic is consumed indoors, and operators need to get a better grip on serving this market since it is a huge one.

Roughly 80 percent of mobile traffic is now consumed in-building, according to a recent Gartner study, whether mobile bandwidth is consumed in a public space, a shopping mall, or at the office. The total market for in-building services is estimated to be $4.3 billion currently, according to ABI research, and it is expected to grow to $8.5 billion by 2019.

Business leaders recognize the need, too; 72 percent of businesses are interested in enterprise cells that can boost performance on their premises. An Alcatel-Lucent infographic tells the tale.

Most Mobile Traffic Happens In-Building, and Operators Need to Beef Up Their Support

By: Mae Kowalke, TMCnet Contributor

Most mobile traffic is consumed indoors, and operators need to get a better grip on serving this market since it is a huge one.

Roughly 80 percent of mobile traffic is now consumed in-building, according to a recent Gartner study, whether mobile bandwidth is consumed in a public space, a shopping mall, or at the office. The total market for in-building services is estimated to be $4.3 billion currently, according to ABI research, and it is expected to grow to $8.5 billion by 2019.

Business leaders recognize the need, too; 72 percent of businesses are interested in enterprise cells that can boost performance on their premises. An Alcatel-Lucent infographic tells the tale.

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