Then Sprint gets into trouble and brings Hesse back as CEO of Sprint-Nextel. WHAT? So he lays off tons of folks. Maybe cuts some costs, but does NOTHING remarkable. In fact, since Hesse became Sprint's leader in late 2007, the company has gone on to lose 4.6M customers.
Did Sprint get the iPhone? No. The Android phone? No. Any new and exciting handset? No. WHy not? Handsets drive sales in mobility.
Do people realize that Sprint still has a fiber network? Not even the folks at Sprint can talk about their MPLS or IP offerings for more than 22 minutes without jumping back to the not-so-shiny gadgets.
Remember when Sprint used to try stuff? The pin-drop ads because they had the first all fiber network. The failed ION project. But still they tried.
Now we see that Hesse raked in $15.5M in compensation in 2008. Let's recap:
- stock lost 70% of its value in 2008
- company wrote off billions
- lost $2.8B
- people thought it would go into bankruptcy.
- CEO gets $2.6M bonus on top of his $1.2M salary