The Technology Channel Association hosted its first agent webinar on April 30. Steve Cadley at Cadley Consulting Group and Peter Radizeski, your blogger and TCA founding member, presented on the Top 5 Sales Practices that agents need to incorporate. We had a good turn-out, which is great because that means agents want training.
It was not a bunch of tips and tricks. It was a discussion about the sales process that is used by top performing sales people.
I'm an active telecom agent so I was able to add some examples. Steve was a channel manager for many years before striking out on his own as a sales trainer. Next up is a session on best practices for channel managers. Stay tuned. (Join TCA).