Peter : On Rad's Radar?
Peter
| Peter Radizeski of RAD-INFO, Inc. talking telecom, Cloud, VoIP, CLEC, and The Channel.

broadsoft

Day 1 Observations from Phoenix

October 26, 2010

I'm at the Broadsoft Connections 2010 user conference in Phoenix. The theme is Ignite Passion (for Hosted UC). These are some of my notes:

Broadsoft is pushing not just Hosted PBX but services they are calling CAAS (Communications-as-a-Service).

Broadvox and Cypress: What Now?

October 17, 2010

Broadvox and Cypress acknowledged the merger rumors on Thursday, announcing that they were still working out the details of the merger. (TMC broke the story here). Both companies wanted to assure customers that it will be business as usual.

Executives told TMC that no product lines were in danger.

Broadvox Inks Deal to Acquire Cypress

October 13, 2010

And so the VoIP Consolidation continues. (This is a good thing for two reasons: I need something to write about and this industry has too many players mucking about.)

Rumor has it that Broadvox has inked a deal to acquire Cypress Communications, a deal that they had been working on for months. No details have been released yet.

Broadsoft Acquires Casabi

October 13, 2010

I received a tip that Broadsoft was buying Casabi and a link to a PR website that had this to say:

"BroadSoft, Inc. (Nasdaq: BSFT), the leading global provider of IP-based communications services to the telecommunications industry, today announced it has acquired substantially all of the assets of Campbell, California-based Casabi, Inc., a privately held provider of innovative, cloud-based personalized content and messaging applications."

"Casabi empowers cable, fixed-line and mobile telecommunications service providers to expand their consumer offerings to include fixed-line SMS, customized information services and tools that keep families organized. Through this hosted application, family members can send text message blasts to any phone number (fixed-line or mobile), access voicemail, make real-time updates to a family calendar, and share a network address book."  [I am waiting word back from Broadsoft.]

This clearly plays into the roadmap at Broadsoft of more MRC based offerings. This acquisition also assists Broadsoft customers in two ways: a tool for SMS messaging and a differentiator for service bundles.



Where Can You Find Me?

October 12, 2010

Last week was a whirlwind, Tampa to Los Angeles to Ontario ($125 cab ride???) to New Orleans to Orlando to Tampa. ITEXPO, StartupCamp and CVX Expo were great. Over 200 booths at the show. ITEXPO gave away a Mustang convertible and Nimsoft had a contest for a Tesla!

Time For VoIP Consolidation

October 11, 2010

There are over a thousand VoIP Providers in North America. When you talk to many of the sales folks and executives, you can hear about the hyper-competitive marketplace and the lack of positioning. (Positioning is the unique value proposition of the service offering, something lacking from most providers).

As my readers know, Net-Head mentality would certainly solve some of this.

The Channel and IP Comm

September 29, 2010

I presented on a webinar for the Technology Channel Association today titled How to SELLECOM Hosted PBX. We had a good turn out and many questions (which I appreciate).

One question was why I would suggest that the agent NOT ask for the bill. When selling IP Communications, it isn't about cost savings.

Sprint FMC Integration Service

September 13, 2010

According to the press release today, Sprint just annoounced Wholesale Mobile Integration. Not true. Last October at Broadsoft Connections, Sprint was talking about MVNO options like this. At the Channel Partners Expo in Vegas in february, I tracked down the Sprint Product Manager for this offering.

Bundling for Stickiness

September 10, 2010

Last year at Broadsoft Connections I did a panel on Bundling. Not many VoIP Providers bundle. Sure they offer Internet Access but that's mainly for QOS. What do they offer that makes them STAND OUT?

Broadsoft's First Public Quarter

August 10, 2010

So Monday morning I was on the very short investor call for Broadsoft's first quarter being public since it's IPO. Marketwatch has the 2Q2010 results here.

  • "Total revenue was $19.8 million in the second quarter of 2010, compared to $17.7 million in the second quarter of 2009"
  • Net loss for the second quarter of 2010 was $1.8 million
  • Net loss for the first six months of 2010 was $4.4 million

"During the second quarter, our license revenue increased 20%, to $10.6 million, compared to the first quarter of this year, reflecting service providers' demand, as they transition from TDM to IP-based communications, for our flagship product, BroadWorks, which enables carriers to deliver feature-rich IP-based communications services to their enterprise and consumer customers."

More than 50% of revenue is coming from licenses.

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