Peter : On Rad's Radar?
Peter
| Peter Radizeski of RAD-INFO, Inc. talking telecom, Cloud, VoIP, CLEC, and The Channel.

channel

Channel, Sales and a Chat with a Master Agent

October 15, 2014

Does Signing an Agreement Make a Partnership?

September 22, 2014

Does signing the agreement make a partnership? Um, no it doesn't. Any more than using the "fog a mirror" strategy builds a proper channel.

As I have said before, channel programs are only a numbers game when the people running them think that numbers is the metric to watch.

Do SPIFFs Work?

September 22, 2014

In a conversation with IPR Channel chief, Kirk Horton, this question arose: Do SPIFF's work? It isn't a yes or no answer. It depends.

When a new product is launched, spiffs help to draw attention to the new product.

A Chat with IPR's Channel Chief

September 22, 2014

Kirk Horton is the new Channel Chief of IPR Secure*. We chat for about eight minutes about the launch of IPR's Fusion Partner program, IPR and channel partner programs in general. Horton told me that he put the best agent friendly agreement in place that he could and that the program will be launching soon.

Before the call, Kirk and I had an hour long conversation about the channel.

Peter's View: The Channel Ecosystem

September 16, 2014

I read CRAIG'S VIEW: THE NEW CHANNEL ECOSYSTEM by Craig Schlagbaum, channel chief at Comcast. My response was too long for a LinkedIn discussion.

Craig, you make the same points that I have heard since Tiffani Bova first spoke at Channel Partners in Boston -- in 2008. Six years later.

2 Ways to Maximize Your Vendor Relationship

September 16, 2014

As channel partners, we get hammered all the time to sell vendor's stuff - even if it is unreasonable or doesn't fit our customer base.

We all have primary vendors, vendors that are significant lines of revenue. We also have secondary vendors. (We might even like them more.) The one thing most vendors have in common is that they have large catalogs of business services.

A Few Channel Associations

September 15, 2014

In case you didn't know, there is an association for agents, VARs, inter-connects and MSPs to get education and certification. The TCA is the only non-profit trade association for the channel.

There are other associations for channel partners. CompTIA for IT training and certs.

Cloud, Cloud, Cl...Shut Up!

July 31, 2014

Continuing from yesterday's Access is Still Pretty Good, Microsoft is trying to coach its partners on how to sell cloud services (like Office365) since it is different than how partners were selling Hosted Exchange and Small Business Server.

Microsoft's BAD TIP #1: Talk cloud, cloud, cloud with customers. It isn't about premise versus cloud. It is about Business Needs, Goals and desired outcomes.

Access is Still Pretty Good

July 30, 2014

At all the shows, it is cloud this and cloud that - a bunch of doom and gloom on legacy telecom. I am calling bullsh!t to that right now.

The LD business is still making money (especially in Canada). The dial-up business is still propping up our friends at EarthLink and their rivals at NetZero and AOL.

The Expanding Channel Programs

July 16, 2014

Not only do I see more cloud service providers looking to the channel for sales, I see other channel programs expanding.

First up, is VZ opens Enterprise accounts to channel partners. I say this with caution because the history of VZ's program has always been a yo-yo.

AireSpring launched AireContact to the channel.

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