Peter : On Rad's Radar?
Peter
| Peter Radizeski of RAD-INFO, Inc. talking telecom, Cloud, VoIP, CLEC, and The Channel.

sales and selling

The Pitfalls of Social CRM

October 21, 2010

A consultant sent me a link to look at a CRM solution. (I don't know why because she was researching blogging platforms when I spoke with her Tuesday). The site is intriguing and makes some big promises:

* Manage contacts and build relationships.
* Engage, import contacts on social networks.
* Track sales pipeline and view analytics.
* Organize projects, tasks, and events.
* Monitor customer & team activity in the stream.
* Google Apps Integration

First off, in my experience, you have to force people to use CRM. Unless you withhold pay, most salespeople will fight you on the use of CRM.







Indirect versus Direct: the Financials

October 18, 2010

At Microcorp agent show today, one regional GM was explaining that the corporate mentality is that it is more expensive to sell via indirect than direct. I was flabbergasted.

The reasoning is that on year 2 and 3, when the carrier is still paying commission points, it is losing money. Really?

One: your customer acquisition cost and cost of sales for indirect is only paid if as sale is made.

Two: you pay salary, taxes, benefits, car allowance, cellular bill, office space, unemployment insurance, business liability insurance, and utilities for a direct sales force always!





Broadvox and Cypress: What Now?

October 17, 2010

Broadvox and Cypress acknowledged the merger rumors on Thursday, announcing that they were still working out the details of the merger. (TMC broke the story here). Both companies wanted to assure customers that it will be business as usual.

Executives told TMC that no product lines were in danger.

Cloud Opportunities for Agents

October 17, 2010

I was on a Cloud panel for Comdex Virtual for VAR's. (You can see that Nov. 16-17, 2010). And I am moderating Demystifying the Cloud for Agents at Microcorp One-on-One on Monday morning. Then I will be presenting Put Your Head in the Cloud: Opportunities for Agents with Khali Henderson for TCA on October 29th.

The Channel and IP Comm

September 29, 2010

I presented on a webinar for the Technology Channel Association today titled How to SELLECOM Hosted PBX. We had a good turn out and many questions (which I appreciate).

One question was why I would suggest that the agent NOT ask for the bill. When selling IP Communications, it isn't about cost savings.

Promiscuous Networking

September 22, 2010

While this whole social media thing is new and yet evolving, experts have emerged. Ninjas even. All these folks that lay a claim to knowing everything there is to know about social media. It was the same with multi-level marketing (MLM) aka network marketing.

CEO Moment

September 13, 2010

Football season started this weekend. The General Manager's job of an NFL team is to build a winning team. Let's assume that the team has a developing quarterback and a good running back. The GM's job during the draft and trade is to get the best blocking line that he can.

More Trade Show Tips

September 8, 2010

Here are some more links to some helpful tips for your trade show schedule.

First up, HOW TO: 10 Tips on Presenting at Conferences. Let me summarize: PowerPoint is NOT to be read to the audience and remember the 10-20-30 Rule by Guy Kawasaki (video)!

There's a rather long slide show on slideshare called Steal This Presentation.

Trade Show Follow Up

September 8, 2010

The Era of Freelancers

September 7, 2010

Locally, I help organize BarCamp Tampa Bay, the UN-Conference for creatives, geeks, and techies. We gather for 2 days to share, engage, learn and network. We have had over 60 sessions both years. There will be more this year.

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