Peter : On Rad's Radar?
Peter
| Peter Radizeski of RAD-INFO, Inc. talking telecom, Cloud, VoIP, CLEC, and The Channel.

sales and selling

Where's the Sales Friction?

March 14, 2014

When you look at your anemic sales growth, what is in the way? Where is the friction?

Is it that your sales team isn't closing enough deals? Or is it your sales team is confused about your product catalog?

Would You Hire That Way?

March 11, 2014

Lately, watching service providers (vendors, carriers, cloud providers - heretofore referred to as SPs) go to channel has been like watching either a reality tv show or a car crash. The way SPs approach the channel looks unplanned.

MessageBroadcast was in and out of the channel in less than a year. I don't know how you think you will get traction and sales that fast from zero.

Open Note to the Hosted PBX Crowd

February 27, 2014

I was asked yesterday why I don't like Alteva, by someone who just went to work there. I don't like or dislike Alteva or 8x8 or any other Hosted PBX company. Alteva is public - like 8x8, RC, CBEY and a few others - so I get to look at the numbers they post quarterly. It's a measuring stick.

Don't Be Lazy in VoIP Sales

January 15, 2014

Things must be tough over at RC, because I received an email from an RC account exec titled, "Looking for best contact". The copy was "I am doing some research on your company to determine if there is any interest in a cloud business phone system. Your business will benefit from more control, more features and 50-70% lower telecommunications costs." There's a few things wrong here.

One: spamming just pisses me off.

Sales Tip: Focus on Outcomes

December 19, 2013

Two articles today - here and here - that talk about SAAS and outcomes. In other words, customers aren't buying SAAS for the service but what the service will produce. As I have been saying all year: it isn't the app or the widget or the network; it is all about what people do with it. Focus on the outcome.

The Start-up Money Mentality

December 19, 2013

In the Tampa Bay start-up community, the most popular complaint is that there are enough investors. In the nine months of 2013, $318 million was invested in Florida businesses. That number is up from 2012. "Nationally, venture capital investments declined by 1 percent to $27.5 billion," according to the Miami Herald.

Video Closes More Business

November 14, 2013

From my inbox:

"The experiment: See how a webcam impacts sales efficiency for ShareFile. The result: A 34% increase in close rates.... the ShareFile sales team put the effectiveness of video conferencing to the test in the real world and increased their close rate by 34% just by turning on webcams in GoToMeeting."

The Value of UC

October 8, 2013

Dan Caruso, CEO of Zayo, wrote a post about the profitability of bandwidth. I got to thinking about how it applied to VoIP, specifically UC, Hosted UC, UCaaS, Cloud Comms or whatever silly marketing hashtag we are using this month.

Just the fact that the term has to change so often means that the industry is searching for identity.

It also means that there is a lot of education needed to sell Unified Communications to its full benefit.

Channel Sales Enablement Part 5

October 8, 2013

I have an interest in Growth Hacking, making a company grow by acquiring users, customers or revenue. The problem I usually face is that in channel sales, the number of agents is not a viable metric.

The Channel looks at it as the more feet on the street we have, the better sales will be. NO!

4 New Items

September 3, 2013

Just back from ITEXPO in Vegas. Here are 4 news items worth noting.

1

Fast Company has an article about Amazon and its distribution system:

"Those 10 million Prime members (up from 5 million two years ago, according to Morningstar) are practically addicted to using Amazon.
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