Peter : On Rad's Radar?
Peter
| Peter Radizeski of RAD-INFO, Inc. talking telecom, Cloud, VoIP, CLEC, and The Channel.

smb

Tele-Pacific Acquires Some O1

August 4, 2010

"TelePacific Communications, the largest CLEC providing integrated voice and data telecommunications services to the small and medium-sized business ("SMB") customer segment in California and Nevada, today announced a definitive agreement to acquire the SMB customer base and network of O1 Communications ("O1"). TelePacific will also acquire a SAS 70 Type II certified data center located in Sacramento, California. ... Under the terms of the agreement, TelePacific Communications will gain approximately 1000 business customers in California.

50 Ideas in 50 Minutes

June 20, 2010

Friday a client told me that he wanted me to re-do my talk titled 50 Ideas in 50 Minutes. This is a session that Jack Brandt and I did for the now defunct ISPCON shows. It was not original ideas but a collection of nuggets that people forget and do not implement. I thought that I would share them with you:

  1. Plan- so you have a path
  2. Strategy- so you aren't putting out fires
  3. Call your best customers just to make sure everything okay, then ask for referrals.
  4. Focus on goals
  5. Remember that Marketing takes 6-9-12 months
  6. Become an information source- newsletter, podcast, blog, keep people thinking you know everything
  7. Think tank for your biz: attorney, CPA, 2 best customers, 2 non customers
  8. Hosted non portable services- hosted exchange-makes you sticky
  9. Get others organized
  10. Phase out projects so goals met, not just GOAL
  11. Have a vision statement - so all employees/literature say the same thing.
  12. Add a closing script to calls/meetings
  13. FAIL FAST
  14. Who's your competition?
  15. Bring your customers people who can be their customers, they will never leave you
  16. Differentiate- show EASY, ROI, EFFICIENT
  17. Make customers experience EASY (VOIP doesn't do this)
  18. Who is your target customer?
  19. Go vertical- find a niche
  20. Figure out how to steal competition from a competitor
  21. Sell more to your current customers
  22. Vertical markets are less price sensitive
  23. FASTER and BETTER, NOT cheaper
  24. Be able to TCO and ROI on product/service
  25. Sell Something/Cross Sell
  26. Address women - they make most of the decisions
  27. Hire WOMEN to sell
  28. Hire Attorney to Sell for you
  29. Give back to the community, then talk about it
  30. Get employees to give back, then talk about it
  31. Encourage employees to provide feedback to company about how to improve
  32. Outsource and partner - you can't do everything
  33. Start every day with 2 cold calls, the rest of the day will be easy
  34. Do not leave voice mail for someone you've never met
  35. Have a unique selling proposition
  36. Always ask for a follow-up appointment
  37. Teach a class or seminar
  38. Create podcast or youtube video
  39. Hire Slow, fire FAST
  40. Let your employees find other employees
  41. Hire your vendors' employees
  42. Have a process
  43. Have a script - this creates consistency and a process for up sell
  44. Rent a theater with new release for just customers - they will tell everyone, better than $5 pen
  45. Free lunch and learns via chamber
  46. Marketing on hold
  47. Everyone is stressed, be friendly
  48. Takes average of 7 touches to a customer to get them on board
  49. Use the power of a Thank You, hand written, especially to women
  50. Have a mystery shopper
  51. Follow up on service calls to make sure their happy
  52. Have tie in's
  53. Charities - Co-Market with them.
  54. Door Hangers.
  55. Surveys.
  56. Documentation management/storage, Make it EASY.
  57. Pizza Box Advertisement
  58. Coffee cups for local coffee shop with both logo's on it.
  59. If you are comfortable, you are not doing anything that will get you to the next level.
  60. Biz coaches- SCORE.org is free/retired biz people to help
  61. Use college business & marketing dept's.
  62. Hire an intern.
  63. Make them laugh- leave a joke as voice mail.


A Pocket MBA for the MSP

March 4, 2010

SUTUS Does an Upgrade

September 10, 2009

SUTUS sells an Office-in-the-box solution for small business. For 25 and under employees, the Sutus Business Central 200 is a file server, email server, router, wireless access point, and phone system. The BC200 has gotten an upgrade
  • New User Interface: enhanced Flex technology supports seamless installation, management and use of the Business Central 200, onsite and/or remotely.
  • Enhanced Desktop Install Tools: enables the set-up of desktops, VPN clients and mail clients in a matter of minutes.
  • Enhanced Network Interoperability: the appliance now can seamlessly co-exist within a customer's legacy local area networks; including active directory, hosted exchange, and existing internet routers.
  • VoIP Interoperability: ITSP partners added to the VoIP interop menu now include Bandwidth.com, Airespring, Excel and XO Communications.
It's the telephony upgrade that caught my eye: Call park / retrieve and directed pick-up. Older key systems use call park and most Hosted PBX systems cannot emulate that feature. (Aastra has a PBX that can).

Twitter Exchange on Arbitrage

June 15, 2009

This will be a strange post but Alex Balashov and I had a Twitter exchange today about the telecom industry and its relentless pursuit of arbitrage plays. From long distance to calling card to SIP trunking, it's all about changing the bucket of minutes for something cheaper so someone can make some short change coin. Kind of ridiculous.

I asked where the Purple Cows are. Where's the HD Voice in my Hosted PBX?

VoIP Is Taking Off

June 7, 2009

The financial activity in the ITSP sector that I am seeing leads me to believe that the ITSP sector is taking off.
Although there have been analysts who think that IP Lines will slow down, I have to think that in the economic reality we are facing, the distributed workforce, the tele-worker, and the mobility of employees, more and more lines will move to VoIP. For cost savings as well as productivity reasons. 

If lines do slow down it will be due to the following reasons:
  • layoffs - less employees = less lines needed
  • mobility means less landlines needed
  • email, social networks, IM/chat, texting is replacing phone calls.
  • over all trend for less phone calls.
There are so many reasons for small and medium businesses (and self-employed persons) to migrate to VoIP that I don't see it being stagnant for long. 

Who to go with?
The one issue is the share number of VoIP Providers (with little differentiation) makes the decision difficult for the business owner. 

Premise versus Hosted
The premise hardware guys are selling their gear as if it was hosted at your site. Many business owners aren't familiar with having such a significant communication service outsourced (off property). It's a strange concept to wrap your head around.








An Excel-lent SUTUS Bundle for SMB's

March 2, 2009

SUTUS, the maker's of the Business Central 200 office-in-a-box, have announced inter-operability with Excel SIP Trunking.  The real news for the marketplace is that Excel and SUTUS (along with Polycom) are bundling a system for small business.

The Business Central 200 is developed specifically for businesses of up to 25 employees, Sutus Business Centralâ„¢ comprises a wide array of advanced telephony, data and networking functions. It includes a business-class phone system, file server, email server, router, firewall, wireless access point, VPN remote access server, and automated backups. It has the ability to simultaneously support both standard phone line and VoIP connections and comes with an array of business productivity features.

SMB Nation VoIP Survey

February 24, 2009

"SMB Nation is a community of over 35,000 small and medium business (SMB) technology consultants, channel partners, sponsors and resellers. With an impressive 10-year history serving as a trusted advisor and mentor to the SMB consulting and  reseller channel, SMB Nation has been able to consistently reinvent itself based upon changing market conditions." SMB Nation did a VoIP survey with NGT. 260 responded (results here).

These are the services they currently provide:

  • Networking infrastructure (91.1%)
  • Mobility sales, services, support (52.7%)
  • VoIP-specific sales, services, support (44.2%)
  • Telephony sales, services, and support (35.3%)
  • Line of business applications (35.7%)
  • Database development/programming/development (32.6%)
  • Web hosting (27.5%)
  • Host e-mail (26.7%)
These are the services they will add:

  • VoIP sales, service, support (56.2%)
  • Security (36.6%)
  • Telephony sales, services, and support (28.1%)
  • Web hosting, hosted services (25.5%)
It's interesting that Telecom Agents sell circuits and very few want to sell non-telecom services, but VAR's and MSP's are marching in to take over the Agent Arena.







Jazinga

September 28, 2008

Jazinga launched its entry into the SMB PBX space after winning the Best of Show Award at Internet Telephony Conference & EXPO.  Jazinga's box is about the size of a D-Link router, but is more that a wireless access point and QOS router. It is a full fledged, SIP-capable  IP-PBX that can use IP Phones or Plain old RJ11 phones. (You know those ugly ones on your desk now).

One big selling point is the easy configuration, which comes from a consumer focus that means you don't need an IT gal or a PBX guy to set it up or manage it.

Cable Takes Some Punches

August 18, 2008

Cox, Comcast, Time Warner, Charter, and CableVision showed up for a panel at the Channel Partners Expo in Boston today. As you can imagine the agents let them have it. The question the panel asked is Why Cable? Why, indeed.

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