Peter : On Rad's Radar?
| Peter Radizeski of RAD-INFO, Inc. talking telecom, Cloud, VoIP, CLEC, and The Channel.

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One Picture

August 11, 2015

"Organizations looking to capture the attention of their customers have become increasingly reliant on video, graphics and photography as part of the marketing arsenal," writes the CMO Council. Is it because we are more visual - or because the only thing we slow down for is a cat meme?

The CMO Council report, From Creativity to Content, is about the role of visual media in story-telling. A lot of the reason for visual media - (photos, video, illustrations, infographics and animated gifs - goes beyond "a picture is worth a thousand words". It has to do with Getting Attention.

5 Things You Might Want to Read

June 2, 2015

My feed has produced some good reading recently. Here are 5 you might like.

5. Is your cloud provider HIPAA compliant? An 11 point checklist via GCN.

Why Social Media Might Matter

February 14, 2015

It's TruPhone's World

July 9, 2014

Rich Tehrani ran TruPhone's service through the real world lab after doing an interview with them [here].

I don't travel internationally (domestic travel is enough of a pain in the ass to deal with. Don't get me started.) But the TruPhone World plan is a cool idea: 1 SIM card for 66 countries for voice, text and data. Boom!

This is How You Do Social Media!

April 21, 2014

I received a surprise package at my doorstep today from Bright House. It seems that my tweeting about the Tampa Bay Lightning and recent Bright House Networks news caught the attention of the social media team @BrightHouseCares. So they sent me a package!

The note said:

Are You Missing the Point?

January 3, 2014

As we enter the trade show season - all 11.5 months of it - here's something to think about: what are you doing with your marketing? You spend here and there on this and that, maybe you track it (maybe you don't), maybe you just look at the sales numbers to see if IT is working or not.

In my RSS feed, many (many) bloggers have given up. They haven't written anything in over a year.

I am Not a Social Media Guru

December 27, 2013

I don't spend all day with my nose in Facebooking, tweeting, pinning.

I don't spend hours each week trialing new schemes on social media platforms.

I understand that social media is just one component of a comprehensive marketing plan.

Social media only makes sense if you have a goal and your target demographic use the platform.

More Than Just VoIP Now

August 26, 2013

The ITEXPO used to be the primary VoIP show. Today as we launch the pre-show, I notice that none of the press releases are about VoIP. Hardly any are even about UC (unified communications). There is a lot of noise around M2M.

Are You in the 5%?

February 12, 2013

Social Media Blurbs from ITEXPO

January 31, 2013

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