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Peter
| Peter Radizeski of RAD-INFO, Inc. talking telecom, Cloud, VoIP, CLEC, and The Channel.

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4 Notes About CRM

July 6, 2011

I get asked often about CRM systems for sales teams. (I should I train salespeople and help hire salespeople.) Here are a few thoughts about CRM.

One, it's only effective if the sales team actually uses it.

Craig's Lifetime of Customer Service

June 15, 2011

Craig Newmark of craigslist spoke at the CoolTech event in Tampa last Friday. It was a good speech from a nerd with a dry sense of geeky humor. (Not everyone got it.) He was doing his best to "simulate social behavior", he said. He had 3 themes that he repeated throughout the talk (that's kind of my style of speaking, too): Customer Service, Doing what's Right, and the Common Good. Craig was introduced by his former attorney, Brett Britton, as a Bad ass.

IBM's New(er) Strategies

March 29, 2011

Image via Wikipedia

At IBM's Lotusphere this year (Feb. 1), IBM rolled out strategies for Cloud and Social Media.

IBM identified 5 ways that partners could benefit from the Cloud. They are as follows:

  1. Cloud Application Providers - deliver business apps via a subscription model through the cloud such as SAAS
  2. Cloud Builders - design, build and manage clients’ cloud needs, typically integrating with existing infrastructure.
  3. Cloud Infrastructure Providers - provide a public cloud infrastructure or Platform as a Service (PaaS) on which app can be hosted.
  4. Cloud Services Solution Providers - resell multiple public cloud services and offer complementary services such as training and integration.
  5. Cloud Technology Providers - provide the tools, services, and technologies, such as cloud management, billing metering and monitoring — that help clients use the cloud more effectively.

These are ways for VAR's to stay in the business of providing applications and associated services.

According to some PR sent my way, " IBM is the largest consumer of social technologies.

Thoughts from Social Fresh

February 24, 2011

Social Fresh Tampa was this week but I only attended the final panel on Day 2. Justin Levy (now at Citrix) resonates with me. Zena Weist of H&R Block did not. Paula Berg formerly at Southwest Airlines, now with Linhart PR shoots straight.

Please Leave a Message

February 8, 2011

Listening to panelists all week, I think that they only come in two flavors: one, those enamored with the technology and two, those that have to get their talking points out (like a politician). In both cases, they miss the mark. At least, the passion techie or geek is interesting to listen to.

Why do you think voicemail is so prevalent?

This Week in Blurbs

January 18, 2011

Kajeet, a company formed when its three founder-fathers discussed how kids, cell phones, and parents could work best, has raised $18 million in new backing, according to a regulatory filing. [TJS]

4 case studies about cloud services, from infoweek

57 Ways To Connect With Customers Online (the Seth Godin way) -- you could implement just 2 ideas for marked improvemnt in 2011! I have spend the better part of a month giving Goal Setting & Sales Planning for 2011 talks.

The New New Telco

January 9, 2011

UC Won't Last

November 24, 2010

I started working on a post last week I titled UC Won't Work. Today, there's a topic abuzz about how UC is a scam.

Speaking during a debate on unifiec communications at the recent Gartner Symposium in Sydney, analyst, Nick Jones, argued the case that unified communications is the "greatest scam since Ponzi", saying the technology had no clear definition. "I'll give you the real definition: Unified communications is the bundle of things a vendor wants to sell you," he said, according to NetworkWorld.

I have to concur. Everyone calls it something different.

What I Learned From the Locknote

October 27, 2010

A keynote opens a conference and a Locknote closes a conference.

The Broadsoft Connections 2010 was opened by Wikinomics author Don Tapscott with his talk about the Digital Age. Our industry is aware that ubiquious broadband has changed the landscape of many businesses. The transparency that we have today (think blogs and WikiLeaks) means that nothing is really private.

This is paramount to me - obviously because I blog and occassionally get dirty looks for what I write -- but the Locknote was a panel of twitter experts - Tara Hunt, Joel Comm and Paul Chaney - being interviewed by Broadsoft CMO Leslie Ferry.

The Pitfalls of Social CRM

October 21, 2010

A consultant sent me a link to look at a CRM solution. (I don't know why because she was researching blogging platforms when I spoke with her Tuesday). The site is intriguing and makes some big promises:

* Manage contacts and build relationships.
* Engage, import contacts on social networks.
* Track sales pipeline and view analytics.
* Organize projects, tasks, and events.
* Monitor customer & team activity in the stream.
* Google Apps Integration

First off, in my experience, you have to force people to use CRM. Unless you withhold pay, most salespeople will fight you on the use of CRM.







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