Peter : On Rad's Radar?
Peter

On Rad's Radar?

| Peter Radizeski of RAD-INFO, Inc. talking telecom, Cloud, VoIP, CLEC, and The Channel.

twitter

Ask Gives Up (and other news)

November 9, 2010

A bunch of stuff from my twitter feed, which produces all those useless facts in my head (and distracts me all day).

Ask.com gives up on search [RRW] they will just do Q&A (for now).

Twilio raises $12 million to let you call from web apps to phones. [venturebeat] Twilio is a 2x sponosr of StartupCamp Communications.

Posted in Internet, Marketing, twitter, vc

What I Learned From the Locknote

October 27, 2010

A keynote opens a conference and a Locknote closes a conference.

The Broadsoft Connections 2010 was opened by Wikinomics author Don Tapscott with his talk about the Digital Age. Our industry is aware that ubiquious broadband has changed the landscape of many businesses. The transparency that we have today (think blogs and WikiLeaks) means that nothing is really private.

This is paramount to me - obviously because I blog and occassionally get dirty looks for what I write -- but the Locknote was a panel of twitter experts - Tara Hunt, Joel Comm and Paul Chaney - being interviewed by Broadsoft CMO Leslie Ferry.

Posted in Marketing, broadsoft, social network, twitter

The Pitfalls of Social CRM

October 21, 2010

A consultant sent me a link to look at a CRM solution. (I don't know why because she was researching blogging platforms when I spoke with her Tuesday). The site is intriguing and makes some big promises:

* Manage contacts and build relationships.
* Engage, import contacts on social networks.
* Track sales pipeline and view analytics.
* Organize projects, tasks, and events.
* Monitor customer & team activity in the stream.
* Google Apps Integration

First off, in my experience, you have to force people to use CRM. Unless you withhold pay, most salespeople will fight you on the use of CRM.







Posted in communications, sales and selling, social network, twitter

Lots of Shorts

October 18, 2010

So HD Voice isn't quite taking off as expected.Sorry Doug. A lot more VoIP Peering required yet.

Shout out to

Big surprise as Windstream lays off 220 Iowa Telecom employees. It's called synergies of consolidation.

Posted in mergers, twitter, voip

Promiscuous Networking

September 22, 2010

While this whole social media thing is new and yet evolving, experts have emerged. Ninjas even. All these folks that lay a claim to knowing everything there is to know about social media. It was the same with multi-level marketing (MLM) aka network marketing.

Posted in linkedin, off topic, sales and selling, social network, twitter

Should You Blog?

July 14, 2010

A colleague asked me this morning about blogging. Here is some basic info.

  1. How does this tie to my website? Is it a separate domain or just a page on my site?
Posted in Marketing, linkedin, social network, twitter

A Big Outage Day!

June 9, 2010

Twitter is down. (And a few million people have nothing to do).

Facebook is experiencing issues as well.  I guess people will just have to work today.

AT&T's cellular network is down in Tampa Bay. (And a few thousand iPhone users are cursing.)

A point: you can't count on another network - twitter, Facebook, Google or any other - for your business. It's outside your control - and at the price of free, well, you can't have expectations of four 9's uptime.





Posted in outage, twitter

VoiceCon and FISPA

March 22, 2010

I'm heading over to VoiceCon at the Gaylord Palm to work with XO interviewing attendees. The question: What does UC mean to you? I'm expecting 25 different answers. (Which will prove my point).

Posted in CLEC, twitter, unified communications, voip, xo

SEO and Google Dollars

February 19, 2010

I was at Social Fresh a couple of weeks ago. It is a conference for marketers to exchange stories about social media. Here are some of my take aways:

Social Media is still young yet.

Posted in social network, twitter

How to Leverage Social Media for a Marketing Campaign

January 20, 2010

At TMC's ITEXPO, I moderated a panel after lunch titled How to Leverage Social Media for a Successful Marketing Campaign. Both panelists - Isaac Hazard, Director of Strategic Consulting, Mzinga; and Suzanne Bowen, VP Marketing & Business Development, Super Technologies, Inc. & DIDX - delivered case studies. 

What was the goal? 
How was it executed? 
What was the results/metrics/ROI?

How to Think about Social Media

You need to think about social media platforms as additional tools for the marketing toolbox.





Posted in Marketing, TMC, linkedin, social network, twitter
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