Interview with Joel Maloff @ BandTel

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Interview with Joel Maloff @ BandTel

 bandtel_SIPlogo_cmyk (small).jpgAs noted in yesterday's post about VoiceCon, our opening speaker in the AudioCodes / ScanSource Solutions Theater will be Joel Maloff, Vice President of Marketing for BandTel.  BandTel is a pure SIP Trunking service provider that utilizes AudioCodes gateways to connect their services to end-customer TDM PBXs or other equipment.  Joel was kind enough to spend a few minutes with me yesterday, providing a preview of what to expect in his presentation at VoiceCon.

AP: Can you share with us the title and topic of your presentation?

JM: Sure, the title is 'SIP Trunking - Ready for Prime Time '

AP: How does SIP Trunking help enterprises in this difficult economy?

JM: SIP trunking has two immediate benefits for enterprises, especially in light of economic conditions. The first is the ability to broaden an enterprise's reach via the use of remote local telephone numbers. For example, an enterprise that is forced to consolidate and close down physical locations can retain those telephone numbers and have them ring into one or more centralized facilities. In this way, local identification is retained, operations are consolidated, and costs can be dramatically reduced. In addition, new locations can be opened throughout North America and internationally with those calls received by an enterprise call center. The second benefit is the ability to reduce reliance on dedicated telephone circuits for voice and reduce the cost of incoming and outgoing telephone calls. This includes both domestic and international. Our research indicates that savings of 25% to 70% of the annual telecommunications budget is achievable. In difficult economic times, those savings go directly to the bottom line and can be reused to the benefit of the business.

AP: How will value added resellers (VARs) benefit from reselling SIP Trunking from BandTel?

JM: BandTel offers a percentage of monthly recurring revenues brought to us for the life of the service. As long as the customer remains with BandTel, our partners will receive the benefit of their efforts.

AP: What about the BandTel strategy is different from before the economy went sour?

JM: Our strategy has not changed. We believe that businesses want to do more for their operating expenditures, and to find new ways of serving their markets. What has changed is the mindset of our customers. They are no longer content to pay high prices to traditional communications carriers without considering new and different ways to accomplish the same results for less money.

AP: Who would get the most out of attending your presentation?

JM: Anyone who is responsible for finding ways to lower communications costs without sacrificing value will find the presentation valuable. This includes information technology and telecommunications staff organizations, financial personnel responsible for scrutinizing budgets, and value-added resellers seeking an additional profit center to the benefit of their customers and clients.

AP: Where would someone learn more about your solution?

JM: BandTel's website - - offers a wealth of information including white papers, FAQs, and case studies.

Joel's presentation is scheduled in the AudioCodes / ScanSource Solutions Theater in Booth #931 at 4:00 PM EDT on Monday, March 30th.  

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