CRM for Pharma, Oracle Siebel CRM, Moby Grape, AccuPOS, Datacap's Cycle Faster, Boomi and, Tactile CRM

David Sims : First Coffee
David Sims
| CRM, ERP, Contact Center, Turkish Coffee and Astroichthiology:

CRM for Pharma, Oracle Siebel CRM, Moby Grape, AccuPOS, Datacap's Cycle Faster, Boomi and, Tactile CRM

The news as of the first coffee this morning, and the music is… Moby Grape. Yep, the great 1967 debut album from the best pure rock band to emerge from the San Francisco scene, a promising act killed off by the double whammy of a dishonest, incompetent manager -- Matthew Katz -- and the stupid record company gimmick of releasing five singles at once, thereby ensuring none would gain any traction. Their debut was better than those of The Grateful Dead, Jefferson Airplane, It's A Beautiful Day, Love, Flamin' Groovies or Quicksilver Messenger Service -- First Coffee'd put it above The Doors -- one wonders how their already sophisticated blues-rock harmony sound (think The Steve Miller Band's Sailor or the Dead's American Beauty) would have matured if the suits hadn't screwed it all up:

Verticals onDemand, a vendor of of Software-as-a-Service CRM products, has launched VBioPharma Primary Care Edition CRM application for life sciences organizations. Company officials say this is the first CRM application pre-validated for PDMA and the Food and Drug Administration's CFR Part 11 compliance, "saving customers up to 80 percent of their system validation costs."

The vendor sells an out-of-the-box call reporting and sampling system with IQ and OQ documentation for reducing costs and the risk of being issued a damaging consent decree from the federal government.

"The consequences of not properly validating your system can be devastating," said Patrick P. Den Boer, CEO of Q Pharma, a regulatory compliance consulting service. "At the very least, a company will be issued an FD-483, which damages a company's reputation. At the worst, a company could enter into a consent decree costing the organization millions of dollars in fines, and even shutting down the facility."

VBioPharma is described by company officials as "the industry's first SaaS CRM product for primary care and the only Pharma CRM product to come pre-validated." It's built on the platform, and has functions for physician and account profiling, tracking physician and account affiliations and call scheduling and route management.

Online demonstrations of Verticals onDemand's VBioPharma Primary Care Edition are available at

Oracle has announced Oracle's Siebel CRM On Demand Single Tenant, Enterprise Edition, which enables regulatory and internal compliance, security and flexibility, according to the Oraclians, giving users a "fully-dedicated database, middleware and application instance of Siebel CRM On Demand."

The product gives users the functions of Oracle's On Demand technology and services with a dedicated environment that doesn't share infrastructure with other customers. The private hosting model requires no upfront IT investments.

Hosted at Oracle's data center in Austin, Texas, the product uses Oracle Grid computing.

Siebel CRM On Demand Single Tenant starts at $125 per user per month. Terms, conditions and restrictions apply. For further information, please visit

Attitude POSitive, a vendor of Point of Sale, inventory and time clock software, has announced that Wabash Valley Goodwill Industries in Terra Haute, Indiana has converted to the new version, AccuPOS Retail 2008, for its six stores.

The AccuPOS software includes features aimed at the small and mid-market retailer sector, designed to streamline sales, back-office processes and target customer incentives.

"I tried a lot of other Point of Sale software, including QuickBooks -- which is geared for businesses that have all their merchandise bar coded, which we don't -- and Microsoft, which we couldn't afford. Other software we tried just didn't work very well," said William Tennis, Executive Director, Wabash Valley Goodwill Industries.

Tennis, a man who has never once heard a joke involving the words "Wimbledon" or "racket," said AccuPOS "allows us to track our inventory and customers, do mass e-mailing to customers who opt into our e-mailing system, and accept credit cards and offer customized gift cards."

AccuPOS works with such popular accounting programs as QuickBooks, Peachtree Simply Accounting Line 50, and MAS 90/200.

First Coffee always like promoting tech firms when they work for charitable causes, and notes that Datacap will be holding a benefit reception Monday, March 3, in Boston to kick off the 2008 Cycle Faster program. Datacap sells document-capture and forms-processing software, and is teaming with other scanning and electronic content management players to try to raise $100,000 for the Lance Armstrong Foundation.

The campaign also will support Boston's Horace Mann School for the Deaf and Hard of Hearing. "Cycle Faster" refers to bicycling as well as what Datacap officials say is their product's ability to speed document-processing cycles. Cycle Faster is the brainchild of Datacap CEO Scott Blau, an avid cyclist.

The event coincides with The Enterprise Content Management Association Expo in Boston, where Datacap will hold virtual-cycle time trials at its booth from March 4-6.

For additional information, see

Boomi, a vendor of on-demand integration products, has announced that MDS Pharma Services has implemented Boomi On Demand to integrate its Salesforce CRM application with its legacy on-premise Oracle applications.

Boomi's SaaS integration app is expected to give MDS Pharma Services operational efficiencies through more accurate data and reporting, the Boomers say.

By integrating its SaaS and on-premise applications and allowing information to flow between related systems, MDS Pharma Services is marketed to both global pharmaceutical and biotech clients.

Boomi On Demand provides integration services without the need for hardware appliances, software packages or coding. Integrations are built visually via point-and-click, drag-and-drop.

Once integration processes are built using Boomi On Demand, they are deployed via a lightweight runtime engine called an "Atom." Boomi Atoms contain the components required to execute an integration process from end-to-end, including connectors, transformation rules, decision handling and processing logic. Atoms can be hosted for SaaS-to-SaaS integration or downloaded behind a customer's firewall.

Senokian has launched Tactile CRM, "the first in a series of Web-based applications." The Coventry, England-based Senokians call it a contact and sales pipeline tool.

Senokian officials say Tactile aims to make CRM easy for organizations to adopt, letting them manage and track sales, leads, prospects and e-mails in one place. "You can stop wondering if colleagues have spoken to a prospect already, Tactile will tell you," company officials say: "Need to read an e-mail a colleague sent to a customer but they aren't in the office today? Tactile will let you."

Before beginning work on Tactile CRM, Senokian officials say they "worked with local companies to understand the issues their sales and admin staff had." With a free trial for organizations to test the system and several paid plans, which start from about $12 per month, Senokian has clients from across the UK and from America to Australia.

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