September 2009 Archives

Five Reasons to Attend Meshmarketing

September 29, 2009 6:17 AM | 0 Comments
If you happen to be in Toronto, Canada on October 22nd, 2009, and have an interest in winning your customers hearts and minds on-line, then maybe you should consider attending Meshmarketing hosted by my friend Mark Evans.

What is meshmarketing ?

Well, it's not Telecom related, but, it is social media, and web media related, and many of the readers of this blog have an interest in Tech and Telecom, so let me explain what Meshmarketing is:

meshmarketing is a one-day event focused on insights, tools and tactics to help you win customers' hearts and minds, online.

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It apparently does, and the incumbents (Bell, Telus, Rogers) are pissed - why ?  Well, here's the new kid on the block that's going to rain on their parade.  If you were one of three firms operating in an oligopoly ripping consumers off for so many years, and a new competitive threat was knocking on the door, wouldn't you do anything you could to stop the new companies from entering the market ?

And on the flip side, the Canadian consumer should be pissed.

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Over the course of the last 3 months while maintaining this blog I have had the opportunity to meet and collaborate with some very dynamic and certainly well versed individuals. Yesterday I published a blog posting titled "Who owns Nortel ? I say the Canadian taxpayer. Why ?" I had written this posting as a rebuttal to a posting that Mark Evans from AllAboutNortel.com had done on Monday. Continue Reading...
Does an organizations intellectual property belong to the organization itself ?

That depends on how much of the intelectual property was funded using taxpayer dollars. The amount of ownership should depend on the percentage of government grants that the organization used to to build the intelectual property in the first place.

If the Canadian government hands out billions of dollars to a Canadian company and assists that company in developing their intellectual property with R&D tax credits, tax grants, and EDC loans, then that property is NOT, and should not belong to the sole domain of the organization itself.

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Coming to Canada in early winter 2010, ready and armed to compete with the incumbents Bell, Telus, and Rogers - Dave Wireless.

We've already introduced you to two of the other new wireless companies, Public Mobile and Wind Mobile, in previous posts, and armed with little information (as Dave hasn't disclosed much as of yet) let's see what we can figure out about  Dave Wireless. logo-small

Dave (Data & Audio Visual Enterprises), a Toronto-based company, brings high speed (HSPA+) and affordability to the estimated 8 million potential subscribers that are either mired in an ugly contract with one of the incumbents, or those Canadians that don't have a cell phone yet.

Dave's mission seems to be one of simplicity and honesty, promising a healthy atmosphere of customer service, internal and external. 

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"You must love Big Brother.  It is not enough to obey him; you must love him."  - George Orwell 1984

Can you imagine a world where the information you access online, the personal and private data that you transmit, and the surfing patterns that you employ are all monitored by a corporate entity?  A corporation that you pay to provide you with access to the internet?

Well - good news and bad news - you are already living in this world.  Big Brother Bell Canada is using Deep Packet Inspection techniques to determine how you, their paying customer, are using the internet. 

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