NADA Conference Focuses Attention on CRM for Auto Dealers

This past week saw a number of news releases from companies providing CRM solutions for automobile dealers -- see my blog entries ARKONA Developing Web-Based CRM for Auto Dealers, CRM Demolition Derby, and More Automotive CRM - Solution for DNC Compliance.

Here's more news that came out today:

EFG Technologies Introduces SalesEDGE to Increase Customer Loyalty and Dealership Profitability; Support-Centric Solution Unique Among CRMs

The flurry of news for CRM in this sector is connected with the conference going on right now in New Orleans for the National Automobile Dealers Association (NADA). A look at the workshop schedule for the conference shows an intense interest in this industry in the use of technology for improving sales and customer relations.

AB -- 1/29/05

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