February 2007 Archives

Warning: I’m about to get on the soapbox.
 
I’ve written before about cell phone etiquette, but usually shy away from the topic since I have a tendency to get off on a rant when doing so. This morning, though, two articles—one at The Orion Online about the debate regarding what’s rude and what’s not with cell phone usage, the other a column by StatesmanJournal writer Carol McAlice Currie about cell phone yakkers in the library—caught my eye and got my pulse pumping.
 
Instead of going on a rant, though, today I’m going to suggest a very straightforward way to determine whether or not its appropriate to talk on a cell phone in any given situation.
 
At the core of my suggestion is the reason why, I suspect, people get so uptight about cell phone usage. It’s because talking on the cell phone represents something that people have been doing since language first appeared—engaging in a conversation—but in a way that defies established social rules.
 
So here’s my suggestion: if you are in a situation where you’re uncertain whether or not cell phone usage is appropriate, ask yourself, “Is this an appropriate setting for having a conversation?”
 
Maybe that sounds overly simplistic, but I suspect it would settle the debate in virtually all cases. Let’s say, for example, that you’re at a theater watching a movie. Would you turn to the person next to you and start having a conversation at any tone above a whisper? Didn’t think so. That means talking on the cell phone, which is just one method of having a conversation, isn’t appropriate either.
 
Here’s another example: you’re going through the check-out at the grocery store while conversing with a friend, child or spouse. When it comes time to pay, I’m guessing that you pause your conversation so you can interact with the cashier—right? Then you should do the same thing if you’re on a cell phone call; pause the conversation or hang up and call back when you’re done checking out.
 
Of course, things get more complicated in casual social situations when you’re on the phone with someone and also trying to interact with people who happen to be in your physical presence—such as if you’re riding in the car with friends and get a call from another friend. Is cell phone use appropriate there?  I would say it is if you treat the caller temporarily like someone who just walked into the room. You’d greet him or her, say a few words, and then either include that person in the conversation already underway (using speakerphone) or say “Catch you later” and hang up.
 
Does this make sense? Is there a situation where my (hopefully) commonsense suggestion doesn’t work? Let me know.
I happened across an opinion piece today about cell phones and banks, by Financial Express columnist Janmejaya Sinha, which brought an arresting thought to my mind: I’m part of a generation that can’t recall a time before ATM machines at banks, but some future generation won’t be able to recall a time before banking was performed using mobile phones.
 
In his column, Sinha references a recent Economist article about mobile money (I believe he’s referring to “The end of the cash era,” Feb. 15, 2007) that explored how people may in the future use their mobile phones for financial transactions. He argues that banks may face competition from telecom companies for some types of money-related services, like transferring funds.
 
Sinha suggests that, in the future, consumers will be able to use their mobile phones for managing funds.
 
“Given that balance enquiries, payments instructions, direct debits, bill payments and viewing statements can all be done easier on the mobile handset, the only function remaining would be cash withdrawals through ATMs,” Sinha argues. “Here, mobile phone technology can just as easily be used as the debit card at an ATM. Thus telecom companies can join an ATM network and provide cash dispensation facilities.”
 
If this scenario comes to pass, “An important revenue source for banks, the savings accounts, will then be at serious risk,” Sinha writes.
 
I admit that, geek though I am, the idea that someday I might do all my banking on a mobile phone is a very odd one. The first question that comes to mind is: What about security? Sinha has an answer for that, too: “Security issues on a mobile phone will also be easier to manage as a phone can be deactivated remotely; it can also have multiple layers of passwords to protect the owner.”
 
So what’s the lesson in all this? For banks, it’s that a new competitor is looming: the mobile phone services provider. For consumers, it’s that someday knowing how to use a mobile phone for banking will be a necessary skill.
 
What do you think—is the future of banking the mobile phone?
Here’s something that landed on my virtual desk the other day, which I thought was kind of interesting: Spotigo, which claims to run “the world’s largest hotspot directory,” now boasts more than 180,000 WiFi hotspot listings, 100,000 of them in Europe.
 
The directory lets you search for WiFi hotspots in more than 130 countries, and sort your results by country, city, ZIP code, provider and site type (e.g. café, hotel, park). For American users, the search form may be a bit confusing with its European flair (cities are selected as “town” and you’d use the Postcode field for ZIP). Also, once you select USA as the Country, there is one single pull-down list for cities, and it doesn’t specify which state the city is in.
 
I took the directory for a whirl, choosing USA and then Norwalk as the town (that’s the city where TMCnet is headquartered). At first, I thought the search had malfunctioned because it appeared that only a longer version of the form loaded on the results page. But then I scrolled down and voila! It found 32 WiFi hotspots in Norwalk, including at the Barnes & Noble café, The UPS Store, and several Starbucks stores.
 
Then, I decided to see if there were any listings for my hometown of St. Albans, Vermont. I selected “Saint Albans” from the Town list, and was puzzled by the one result it found, location: 1050 Ben Road, St. Albans, 25177. Strange, I don’t recall a Ben Road in St. Albans, VT. Ah, here’s why: ZIP code 25177 is for St. Albans, West Virginia.  I guess that’s the flaw with one list of cities, no state specified.
 
So, Spotigo’s search form is a bit clunky, but nonetheless it may be useful. Now what I’m curious to hear back is whether or not its listings are reliable. Is there really a WiFi hotspot at 1050 Ben Road in St. Albans, West Virginia?
One of the impediments to implementing real-world radio frequency identification (RFID) systems is the cost of embedding the tag inlays on paper or film labels. Although RFID has many practical applications in a variety of industries—including pharmaceuticals, baggage tracking, consumer packaging, and supply chain—the printing cost of tags can be prohibitive.
 
At least one company is moving to find its niche by helping to lower the cost of RFID tags. This is Worldlabel, a division of Singapore-based Innotech Resources Pte Ltd. The company recently launched its Infinity V1 RFID tag and inlay embedding system.
 
Worldlabel says that its system “provides a low cost method of converting RFID tags/inlays to be embedded accurately into a paper or film label, even though each production batch has varying size labels and requires a different type of RFID tag to be embedded in a different area of the label.”
 
This is achieved with a machine that was jointly developed by Worldlabel and TÜV SÜD PSB Group.
Wordlabel Infinity RFID Machine
 
The company explains that the machine is highly flexible and features “compact catering to many different sizes of labels and it can insert all types and sizes of RFID tags, accordingly to exact customer requirements.” It can product up to 100 labels per minute.
 
In a news release about the system, TÜV SÜD PSB Group assistant vice president of PSB technologies, said: “We are very confident that the machine will meet the most demanding RFID label converting needs of industry. Its versatility, compactness and accuracy in embedding inlays is a major advancement in Smart Label converting technology and makes this machine one of its kind.”
 
Other features of Worldlabel’s machine include:
  • Independence from downstream conversion processes
  • Buffer station capable of catering up to 800 mm of completed reel
  • Can inspect and embed reading RFID tags from inlay reel into conversion process
  • Touch pad enables operator to key in length metrics
  • Can be modulated with current label converting systems or operate stand-alone
According to Worldlabel’s announcement, the machine is being manufactured in Singapore; current lead time for orders is about 12 weeks.
Ever since Apple took the world by storm with its iPod music player, the company has been on the forefront of the coolest new portable entertainment technologies. With its January announcement of the iPhone, the company seems poised to have a similar effect on the mobile phone market.
 
Yet, it remains true that where one company leads, others will follow, and in some cases the followers will come up with something even better. This could end up being the case when it comes to using touchscreen technology on cell phones, PC World blogger Danny Allen suggested Thursday.
 
Allen pointed out that LG’s “Prada” KE850 and Samsung’s F700 phones, both unveiled in the past month, incorporate touchscreen technology in their designs. It remains uncertain when U.S. consumers will be able to get their hands on these phones; according to Allen, “LG has no current plans for a U.S. release of the KE850 and Samsung hasn’t decided when or where the F700 will be launched, or at what price.”
 
I’m going to hazard a guess here: at least one of these phones, if not both, will hit store shelves later this year, roughly the same time as iPhone becomes available.
 
As the images below show, the LG and Samsung phones look on the surface remarkably similar to iPhone. Not having used any of these phones, I can’t attest to how good they actually are. Did LG and Samsung spend two years developing their phones as Apple did? Or are these really, truly copycats?
 
Apple iPhone  LG Prada KE850
Samsung F700
 
Time will tell what these phones, and the other that inevitably will incorporate touchscreens, have under the hood. Regardless, though, I think it’s likely that iPhone will face competition right from the get-go when it hits store shelves.
While many of you tuned into the Superbowl last night to watch the Colts and Bears battle it out in Florida, I’m willing to bet that at least a few of my readers also paid attention to the commercials aired during breaks.
 
The Superbowl commercials represent an entertainment realm all their own, commenting in clever ways on the fears and dreams of Americans even as they bring to one’s attention the key features of a particular product or service. This year’s batch of commercials was as good as ever. Two of my favorites, which both have to do with mobile technology, were from Garmin and Sprint.
 
In the Garmin commercial, a lost motorist attempts to figure out where he is by unfolding an old-fashioned paper map. The map invades the car, growing in size and then turning into a giant monster. But never fear! Our intrepid hero grabs his Garmin GPS device from the dash, and uses its powers to turn himself into a sleek, silver giant who quickly kills the map monster.
 
In the Sprint commercial, a depressed air traveler sits dejectedly with his laptop closed on his lap waiting for his flight. He’s surrounded by happy looking people working on their laptops. We quickly learn his ailment: Connectile Dysfunction, characterized by an inability to “take care of business the way others can,” due to “inadequate broadband coverage.” The broadband card he has for his laptop can’t receive signal, so he’s unable to get any work done. Luckily, an attractive woman nearby offers to lend the traveler her Sprint Mobile Broadband card, and everything ends happily-ever-after.
 
These two commercials not only comment on experiences or ideas that are part of the American cultural consciousness, but also on the rapid pace of technological change. Only a few years ago, after all, there were no such thing as consumer-grade GPS devices for vehicles or broadband cards for laptops. These products are very recent addition to the technology landscape, and as we can see in the commercials they have changed the way people go about their business.
 
One element that was missing from the Garmin commercial: after the guy kills the map monster, it seems to me that he should be seen folding up the map neatly (the ability to do so granted by his superpowers) and tossing it in the trash. Who needs a map anymore when you’ve got your trusty Garmin?
 
Which were YOUR favorite Superbowl commercials? Let me know.

RuBee Fills in Where RFID Fails

February 2, 2007 6:53 PM | 0 Comments
An EE Times item in the Jan. 27 edition of Information Week reported on the potential uses of RuBee, a new wireless networking protocol announced by Institute of Electrical and Electronics Engineers (IEEE) last June.
 
IEEE describes RuBee (a.k.a. IEEE 1902.1) as “a bidirectional, on-demand, peer-to-peer, radiating, transceiver protocol operating at wavelengths below 450 Khz. This protocol works in harsh environments with networks of many thousands of tags and has an area range of 10 to 50 feet.”
 
EE Times reporter John Walko notes in the report mentioned above that RuBee looks promising as a way to fill in some of the gaps left by radio frequency identification (RFID) technology. More specifically, the new protocol could be useful for applications of “real-time inventory under harsh environments, even near metal and water and in the presence of electromagnetic noise.”
 
Walko notes in the report that RuBee’s main appeal lies in its ability to deal with harsh environments; “getting accurate RFID reads around liquids and metals has been the most significant obstacle to widespread, cost-effective deployment of the technology.”
 
Because RuBee operates at slower speeds than RFID, it is an alternative rather than a replacement—useful in situations where, since RFID doesn’t work, something slower but relatively comparable could be used instead.
 
IEEE’s RuBee working group will be meeting Feb. 20 in Boston, just before the RFID Smart Labels Conference kicks off. So watch for news about development plans for the protocol. Walko reports that already RuBee has some pretty powerful backers, among them retailers Tesco (in the U.K.), Metro (Germany), Carefour (France), and Best Buy; plus manufacturers and system developers including Hewlett Packard, IBM, and Sony.
 
RuBee-based produced are expected to become available in the next 12 to 18 months, Walko reports.
WiMAX Day reported today that Motorola plans to expand its relationship with chip manufacturer Texas Instruments to develop a line of mobile, WiMAX-enabled handsets. The two companies reportedly will focus their efforts on the 802.16e standard. Motorola said that it plans to launch the new mobile devices in 2008.
 
According to WiMAX Day, during 2006 Motorola shipped 217 million mobile phones, landing the company 21 percent of the market. Motorola still takes second fiddle to Nokia (with 34 percent market share), but it may be poised to make headway in the WiMAX segment as Nokia seems to be lagging a bit behind in that area.
 
The WiMAX Day report notes that, arguably, Samsung is the leader currently when it comes to WiMAX handsets; the company played a key role in launching WiBro during 2006, and has committed $320 million R&D money for WiMAX products.
 
Other companies potentially looking to make moves in the space include LG Electronics (snagged six percent of mobile handset market during 2006, is eyeing WiMAX) and Sony Ericsson (seven percent market share, no WiMAX announcements yet).
 
There’s one major snag so far holding up widespread availability of WiMAX handsets: manufacturers are not producing the necessary chips in volume. Because of this, WiMAX Day predicts the handsets in question won’t start flooding the market until 2009.
 
What to take away from all this? WiMAX handsets are on their way eventually, but don’t hold your breath.

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