Using a mobile phone to browse online content or look up information on the Web can be an expensive proposition, since time spent using broadband service is often time paid for quite dearly. Many Web sites, and Web browsers, aren’t optimized for fast loading on mobile devices, exacerbating the problem.

 

Viewing Web content on mobile phones faster is the idea behind Mobispine AB’s intelligent agent. The Sweden-based company recently released a new version of its mobile phone news aggregator, which saves data airtime charges by alerting users about updates only when their favorite Web sites or blogs display new content.

 

Other features of the RSS-like application include “you-may-also-like” recommendations and intelligent navigation.

 

“To start ‘murfing’ (mobile surfing) all users need is a mobile phone that accepts Java programs and an Internet-enabled phone,” explained Mobispine CMO Joakim Hili, in a statement. “Mobispine is free to download, however operators may charge a small fee for the data traffic according to each users data plan.”

 

Hili also said that Mobispine consumes up to 20 times less traffic compared with straight Web surfing using a mobile phone browser. As a result, the application is transforming the way people use their mobile phones.

 

“This intelligent agent allows consumers to have instant access to their favourite blogs and data on the go,” Mobispine CEO Duysant Patel said in a statement. “In our first 6 months, more than 100,000 users have downloaded our client from 100 countries to join our rapidly expanding community.”

 

Seems like a pretty cool idea. If you try it out, let me know how well it works for you.