The Downward Spiral of Snail Mail

As snail mail volume drops off due to the growth of email and perhaps fax, the post office has responded by increasing the postage rates of companies which mail catalogs and magazines. And this in turn continues to help kill off both of these industries which in turn are competing with the web.

I think it has come to realize you can only get so many eggs out of the goose and if it you squeeze too hard, you kill it.

So now the backup strategy is to cut down the number of days in which mail is delivered. This is likely what we will see happening.

And if companies feel this hurts their cash flow, expect them to focus more on automated payment systems which in turn will reduce the number of checks being sent in the mail.

This in turn will lead to more catastrophe for the post office.

Don’t say I didn’t warn you.

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