BMW Spams Google

In the search to optimize pages for search engines some sites use techniques described as spamming the search engines. There are a number of things you can do to be considered a search engine spammer and I have seen a few VoIP companies spanked by Google meaning their site no longer shows up on Google – even when you search for the company by name!

I was surprised however to find out that the German division of BMW was recently found guilty by Google of spamming as well. This means that the German language BMW is now dropped from Google! Ouch.

One of the challenges webmasters cite is that they aren’t sure what practices are allowed and aren’t allowed. Search engine spamming is a grey area and if you are the wrong side of the grey, obviously bad things happen.

  • Brightlamp Technology
    February 25, 2006 at 10:47 pm

    BMW Caught Keyword Stuffing.

    BMW Germany’s domain name “bmw.de” has been removed from Google’s index. Whilst it is not uncommon for Google to remove sites that it believes is unfairly gaining an advantage in its search engine results, BMW is the most high profile removal so far.

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    March 19, 2006 at 5:13 pm

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    The overwhelming power that Google possesses is awe-inspiring. Your web traffic can be so tied to your Google ranking that a slight change in how you rank could ruin your business. Furthermore, when you are blacklisted by Google your site…

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