I recently had the opportunity to ask Patricia Tessier, vice president of Product and Marketing at MOBIVOX, about deploying Skype, the IP communications space and more.
You may recall I mentioned the company in a post about about wireless companies at ITEXPO which by the way is less than a week away. Where has the summer gone?
MOBIVOX provides voice related applications for the cell phone, bridging the gap between mobile phones, VoIP and Voice over Instant Messaging (VoIM) while connecting mobile, PC, or home phone to any network.
RT: Please outline your new corporate initiatives.
PT: We are in the midst of extending the reach of our network to additional countries and improving the usability of our service.
RT: How is IP communications changing your company’s strategy?
PT: We built a global origination and termination network by leveraging IP communications.
RT: What is the biggest request coming from your customer base?
PT: Our customer feedback to this point is very encouraging. The demand is overwhelmingly for more local access numbers and the ability to import their various address books with MOBIVOX.
RT: How are you answering their demands?
PT: We are absorbing growth and improving on the basics: Voice quality and usability as well as extending our global reach.
RT: What do you think the future of the market is?
PT: The future of the market will see the emergence of new types of global carriers which also offer non-communications related services.
RT: How does the growth rate in the U.S. compare to the rest of the world?
PT: There is plenty to be done in the U.S. but a few emerging countries are manifesting stronger natural growth.
RT: What do you think of Google and Apple entering the telecom market?
PT: Hardware or mobile browser solutions will only appeal to a limited segment of the population for the foreseeable future.
RT: How about Microsoft?
PT: Not everyone has or wants a Smartphone.
RT: How will wireless technologies change our market?
PT: The wireless carriers will lose their grip on the experience and become more like an ISP. Most of the user intelligence will move in the cloud.
RT: How will communications evolve over the next five years?
PT: In the U.S., the average mobile phone will become a multi-purpose tool, while most of the growth comes from emerging countries and basic phones will rule there for the period.
RT: What sorts of things will we be hearing about during your presentation at ITEXPO?
PT: The crossroad between speech recognition and personal telephony services
RT: Why is your presentation a “Can’t Miss?”
PT: Weeks after its launch, MOBIVOX was used by consumers of all types and ages across the globe. The MOBIVOX approach is unique in the entire space. The MOBIVOX case study is particularly interesting for those looking to reach the consumer mass market (by contrast to solely reaching the very early adopters).
RT: What do you want the industry to know about your company?
PT: MOBIVOX is unique in that it enhances the mobile and fixed telephony experience for everyone and on a global basis. In other words, the service works regardless of the carrier used by the consumer, without using data layer, without requiring any download.
RT: Please make one surprising prediction we will see in 5 years.
PT: Speech will be a more ubiquitous interface.