Comtech Telecommunication’s big differentiator in the IoT space has to do with its Location Studio IoT. The company has been a leader in the space for decades thanks to its acquisition of TCS – a company who also was a leader in indoor LBS going back to our earliest meetings with the company in the nineties.
Fast-forward to 2017 and location is becoming crucial for numerous applications on cell phones but also for asset tracking, customer service and numerous other applications being developed.
We had a chance to discuss the company’s vision with Jay Whitehurst (above) and Fred Servais (below) who mentioned the company’s SDK has the following features:
- Small memory footprint
- Utilizes small message size
- Works with NB-IoT and LoRa
- Provides a positioning response
- Flexible pricing models
- Can use assisted GPS
- Optimizes for battery life
The way the system works is to send whatever information the device has available to it and Comtech uses the cloud to determine where the device is located. “The key in IoT is not whether I am 3-5 meters from the truth but about reducing power,” said Jay Whitehurst, President Enterprise Technologies at the company.
At this point our industry is still working on new business models for location but asset tracking is an obvious one. Tracking is further being tied into customer service and predictive analytics which can subsequently be tied into sales and service departments.
Examples include determining areas of the country hit by brown-outs and proactively identifying equipment needing repair or replacement and then contacting customers proactively. Another is knowing the inventory levels of vending machines, etc. Their customers are already purchasing and benefiting from Comtech’s big data and analytics solutions so if you have products which could benefit from smart location tracking, give them a call.