Bandwidth.com recently became just plain Bandwidth (no dotcom) as they unveiled a colorful new logo and announced an exciting array of products and services which support the communications ecosystem. The company’s Republic Wireless division gives it strength in the MVNO space where its new Moto X supports both WiFi and cellular services powered by Sprint. Their wholesale solutions permit carriers to embed voice into their click-to-call apps and also allow an ILEC to become a CLEC without worrying about building out their own nationwide network. This UC service can be provided on a per-seat basis. In general this capability is similar to what Level 3 provides with the addition of 911.
They also provide services in a variety of ways such as direct voice, 911 and SMS service and recently rolled out APIs as well, allowing rapid web and mobile app development with full integration of all of the above services.
Perhaps most interesting – the company recently upgraded its OSS/BSS systems to allow its APIs to integrate with its backoffice meaning they can in-turn allow their customers to instantly provision new services over a web portal.
Recently Phone.com who hasn’t dropped the dotcom from their name integrated with Bandwidth so its customers can in-fact automate the inventory search and activation process through the use of these APIs.
Ken Grelck (pictured) the Senior Vice President of the company explained to me even large carriers are utilizing the APIs to save themselves millions of dollars worth of OSS/BSS manual work they would have had to incur in the past.
Grelck went on to say the future of the company is in-part to offer restful APIs so developers will be able to add telephony, SMS and 911 without needing intricate knowledge of telecom networks. This network abstraction is critical if the communications market is looking forward to taking advantage of the millions of developers who don’t know telecom but want to offer related services.