![\"\"](\"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-content\/uploads\/2025\/06\/Glance-AI-US-image.png\")
<\/a><\/figure>\n\n\n\nThe Strategy Behind the Screen<\/h3>\n\n\n\n
This partnership reflects a larger industry trend: a move away from traditional e-commerce journeys and toward experiences that blend content, personalization, and commerce into the device layer itself.<\/p>\n\n\n\n
By positioning the lock screen as a discovery surface, Glance and Samsung are targeting the seconds of idle phone interaction that, until now, have been overlooked. With $200 million in funding dedicated to building out Glance AI, the company is betting that inspiration-first commerce\u2014not search-based shopping\u2014will define the next wave of mobile retail.<\/p>\n\n\n\n
Jason Shim, senior director at Samsung Galaxy Store USA, said Glance AI exemplifies the kind of dynamic and relevant experiences Samsung wants to offer its users. He emphasized the platform’s ability to turn passive screen time into meaningful engagement.<\/p>\n\n\n\n
\u2014<\/p>\n\n\n\n
Looking Ahead<\/h3>\n\n\n\n
Glance AI\u2019s U.S. rollout has the potential to shift expectations around mobile commerce and personalization. By combining generative visuals, lock screen integration, and a tap-to-buy infrastructure, it offers a glimpse of how smartphones could become not just content surfaces, but ambient discovery tools.<\/p>\n\n\n\n
Whether consumers embrace it as a daily habit will depend on the execution\u2014but it\u2019s clear Glance is trying to meet shoppers not where they search, but where they pause. And that may be exactly where inspiration strikes.<\/p>\n\n\n\n
<\/p>\n\n\n\n
<\/p>\n\n\n\n
Rich Tehrani serves as CEO of TMC<\/a> and chairman of ITEXPO<\/a> #TECHSUPERSHOW Feb 10-12, 2026 and is CEO of RT Advisors<\/a> and is a Registered Representative (investment banker) with and offering securities through Four Points Capital Partners LLC <\/a>(Four Points) (Member FINRA\/SIPC). He handles capital\/debt raises as well as M&A. RT Advisors is not owned by Four Points.<\/em><\/em><\/p>\n\n\n\n The above is not an endorsement or recommendation to buy\/sell any security or sector mentioned. No companies mentioned above are current or past clients of RT Advisors.<\/p>\n\n\n\n The views and opinions expressed above are those of the participants. While believed to be reliable, the information has not been independently verified for accuracy. Any broad, general statements made herein are provided for context only and should not be construed as exhaustive or universally applicable.<\/p>\n\n\n\n Portions of this article may have been developed with the assistance of artificial intelligence, which may have contributed to ideation, content generation, factual review, or editing<\/em><\/p>\n","protected":false},"excerpt":{"rendered":" Glance, a Google-backed consumer tech company and subsidiary of InMobi, is rolling out its new Glance AI platform to Samsung Galaxy devices in the United States. The opt-in experience appears directly on users’ lock screens and allows them to visualize themselves in AI-curated outfits, then buy those outfits instantly. Unlike traditional virtual try-ons, which require<\/p>\n","protected":false},"author":44,"featured_media":20985,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[173],"tags":[],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/posts\/20984"}],"collection":[{"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/users\/44"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/comments?post=20984"}],"version-history":[{"count":1,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/posts\/20984\/revisions"}],"predecessor-version":[{"id":20987,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/posts\/20984\/revisions\/20987"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/media\/20985"}],"wp:attachment":[{"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/media?parent=20984"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/categories?post=20984"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/tags?post=20984"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}