{"id":6374,"date":"2008-01-25T07:23:41","date_gmt":"2008-01-25T07:23:41","guid":{"rendered":"http:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/e-commerce\/red-campaign.html"},"modified":"2008-01-25T07:23:41","modified_gmt":"2008-01-25T07:23:41","slug":"red-campaign","status":"publish","type":"post","link":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/technology\/red-campaign.html","title":{"rendered":"Red Campaign"},"content":{"rendered":"<p>Bono, Michael Dell and Bill Gates were interviewed by CNBC regarding the Red Campaign explaining that when you buy particular computers &#8212; your products weill be responsible for contributions of $50-$80 to their cause which equates to about 6 months of retroviral drug treatments for an AIDs sufferers in Africa.<\/p>\n<p>The foundation has generated about $60 million dollars in about eighteen months of existence.<\/p>\n<p>As Bono says, when you buy these machines you are really connected&#8230; Connected to someone whose life you save.<\/p>\n<p>Best of all, according to Bono, you are putting your hands in the manufacturer&#8217;s pockets &#8212; referring to Microsoft and Dell, not your own &#8212; to help others.<\/p>\n<p>Gates explained that innovation is our friend and that if we can get companies to apply themselves to helping the underprivileged, there are tremendous possibilities.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bono, Michael Dell and Bill Gates were interviewed by CNBC regarding the Red Campaign explaining that when you buy particular computers &#8212; your products weill be responsible for contributions of $50-$80 to their cause which equates to about 6 months of retroviral drug treatments for an AIDs sufferers in Africa. The foundation has generated about<\/p>\n","protected":false},"author":44,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[118],"tags":[],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/posts\/6374"}],"collection":[{"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/users\/44"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/comments?post=6374"}],"version-history":[{"count":0,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/posts\/6374\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/media?parent=6374"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/categories?post=6374"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/tags?post=6374"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}