{"id":6956,"date":"2008-06-10T20:49:40","date_gmt":"2008-06-10T20:49:40","guid":{"rendered":"http:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/e-commerce\/iphone-adoption-and-women.html"},"modified":"2008-06-10T20:49:40","modified_gmt":"2008-06-10T20:49:40","slug":"iphone-adoption-and-women","status":"publish","type":"post","link":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/technology\/iphone-adoption-and-women.html","title":{"rendered":"iPhone Adoption and Women"},"content":{"rendered":"<p>Women love iPhones but not as many as I thought. The iPhone seems the natural phone for women as it is stylish, powerful and easy to use. I would have guessed that more than 50% of iPhone users are women but it <a href=\"http:\/\/mobile-voip.tmcnet.com\/topics\/consumer-voip\/articles\/30620-women-poised-buy-3g-iphone-but-true-cost.htm\">seems<\/a> the number is closer to 33% which is up from 25% last October.<\/p>\n<p>Another interesting stat gleaned from an <a href=\"http:\/\/mobile-voip.tmcnet.com\/topics\/consumer-voip\/articles\/30620-women-poised-buy-3g-iphone-but-true-cost.htm\">article<\/a> on the matter is that 71% of women choose the family&#8217;s wireless plans.<\/p>\n<p>Analysts think the trend towards iPhone purchases by women will increase and I would expect this percentage to get to 55% &#8211; 70%. It will be interesting to see how this percentage changes as we get past the early adopter phase.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Women love iPhones but not as many as I thought. The iPhone seems the natural phone for women as it is stylish, powerful and easy to use. I would have guessed that more than 50% of iPhone users are women but it seems the number is closer to 33% which is up from 25% last<\/p>\n","protected":false},"author":44,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[158,168,171,172,118,175],"tags":[],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/posts\/6956"}],"collection":[{"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/users\/44"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/comments?post=6956"}],"version-history":[{"count":0,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/posts\/6956\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/media?parent=6956"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/categories?post=6956"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/tags?post=6956"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}