{"id":7988,"date":"2009-06-14T12:25:16","date_gmt":"2009-06-14T12:25:16","guid":{"rendered":"http:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/e-commerce\/email_volume_as_bankruptcy_indicator.html"},"modified":"2009-06-14T12:25:16","modified_gmt":"2009-06-14T12:25:16","slug":"email-volume-as-bankruptcy-indicator","status":"publish","type":"post","link":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/technology\/email-volume-as-bankruptcy-indicator.html","title":{"rendered":"Email Volume as Bankruptcy Indicator"},"content":{"rendered":"<p>I have been noticing that in the past few years a number of companies have gone out with a bang meaning just before they close their doors they bombard their lists with email.<br \/>\nNormally increasing electronic mail frequency is a smart and low-cost way to ensure you ramp up your marketing messaging.<br \/>\nSo what&#8217;s the problem? Spam lists&#8230; As a company ramps up it&#8217;s unsolicited email volume the recipients add the sender to their spam list. At a certain point you end up on global spam lists and it is then game over for your company.<br \/>\nIf you keep a watchful eye on your inbox and spam filter you may just be able to spot the next company in Chapter 11.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I have been noticing that in the past few years a number of companies have gone out with a bang meaning just before they close their doors they bombard their lists with email. Normally increasing electronic mail frequency is a smart and low-cost way to ensure you ramp up your marketing messaging. So what&#8217;s the<\/p>\n","protected":false},"author":44,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[118],"tags":[],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/posts\/7988"}],"collection":[{"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/users\/44"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/comments?post=7988"}],"version-history":[{"count":0,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/posts\/7988\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/media?parent=7988"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/categories?post=7988"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/tags?post=7988"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}