{"id":9465,"date":"2011-08-16T04:35:59","date_gmt":"2011-08-16T04:35:59","guid":{"rendered":"http:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/e-commerce\/got_big_telecom_data_you_need_infinity_ear_from_empirix.html"},"modified":"2011-08-16T04:35:59","modified_gmt":"2011-08-16T04:35:59","slug":"got-big-telecom-data-you-need-infinity-ear-from-empirix","status":"publish","type":"post","link":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/technology\/got-big-telecom-data-you-need-infinity-ear-from-empirix.html","title":{"rendered":"Got Big Telecom Data? You Need Infinity Ear from Empirix!"},"content":{"rendered":"<p><em>OK, this isn&rsquo;t a real product name &ndash; yet but you could potentially help pick it &ndash; be sure to let the company know if you have a name for their new product line.<\/em><\/p>\n<p>I sat down with Tim Moynihan and Gordon Eddy of Empirix at SpeechTek and was happy to hear the company has been experiencing double-digit growth. Testing companies like Empirix are a great barometer for the markets they serve as they grow with the percentage of deployments in the spaces are in. In this case, the company is seeing increasing orders as a result of the migration to IP so SIP trunking and SBC deployments have really helped the bottom line.<br \/>Moreover, companies are seeking out testing services from Empirix before they deploy CRM, call center and UC services.<\/p>\n<p>Mergers have been another positive factor in the company&rsquo;s growth as companies have to ensure their disparate systems can interop smoothly before they go live as part of a more seamless network of communications systems.<\/p>\n<p>An interesting area of expansion will be introduced this fall &ndash; analyzing &ldquo;big data&rdquo; for the telecom space. The point here is big data is being scraped and analyzed with positive results in data centers but there has been a lack of tools to do the same in the telecom space. You could use such a solution to determine how a massive amount of data growth on a network would bog down voice and video calls.<\/p>\n<p>Speaking of video, the company is beginning to get requests for video testing, meaning video is likely past the tipping point &ndash; of course this may not be the biggest surprise &ndash; but it&rsquo;s always good to get 3rd party verification of what the research analysts and Cisco ads tell us.<br \/>Regarding the big data product &ndash; it doesn&rsquo;t have a name yet and I couldn&rsquo;t help thinking of a few names myself. Empirix used to be called Hammer Technologies in the nineties and the Hammer product line exists today. As you can imagine the name refers to &ldquo;hammering&rdquo; systems to ensure they operate correctly. These products have evolved of course and a cloud-based Hammer solution is available for really large tests.<\/p>\n<p>So I figure if Hammer is the name of the testing tool the listening\/analytics tool could be called the Ear or perhaps the Antenna. I am thinking you need a really large ear for big data so how about Infinity Ear? Dear Empirix, don&rsquo;t worry &ndash; you don&rsquo;t have to pick my name &ndash; I always have my day job. But how about some advanced notice before you release the actual name? \ud83d\ude42<\/p>\n","protected":false},"excerpt":{"rendered":"<p>OK, this isn&rsquo;t a real product name &ndash; yet but you could potentially help pick it &ndash; be sure to let the company know if you have a name for their new product line. I sat down with Tim Moynihan and Gordon Eddy of Empirix at SpeechTek and was happy to hear the company has<\/p>\n","protected":false},"author":44,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[166,168,171,179,180,159,181,182,199,1677,189,211,118,177,174,190,191,175],"tags":[],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/posts\/9465"}],"collection":[{"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/users\/44"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/comments?post=9465"}],"version-history":[{"count":0,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/posts\/9465\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/media?parent=9465"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/categories?post=9465"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.tmcnet.com\/blog\/rich-tehrani\/wp-json\/wp\/v2\/tags?post=9465"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}