Rachel Ramsey : Social Spotlight
Rachel Ramsey
Graduated from James Madison University with a B.A. in Media Arts and Design and a minor in Communication Studies
| Welcome to Social Spotlight! When I'm not covering a variety of technology and communications industries - everything from the cloud and VoIP to customer relationship management and data centers - you will find me on social media. Twitter, Facebook, Instagram, Pinterest, foursquare, YouTube, Tumblr... you name it, I'm there

November 2012

You are browsing the archive for November 2012.

Justin Bieber and Social Media

November 30, 2012

Last night I went to the Justin Bieber concert in Madison Square Garden. (Yes, I am a Belieber.) The two nights in the Big Apple sold out in 30 seconds when tickets went on sale earlier this year, and his entire Believe tour sold out in just an hour. Pretty impressive for an eighteen-year-old. This is worth noting for two reasons.

Social Networking is Up, Socializing in Person is Down

November 29, 2012

An infographic posted on Socially Aware, a Morrison & Foerster blog devoted to the law and business of social media, highlights the growing impact of social media. The infographic shows that social media accounts for 18 percent of time spent online -- the average time Americans spend on social networking has more than doubled, going up from 2.7 hours in 2006 to 6.9 hours in 2011, and socializing in person has gone down from 22.8 hours in 2006 to 21 hours in 2011.

Not surprisingly, Facebook remains at the top of social networks visited with the average time visitors spend on the site per month at 6.75 hours. Tumblr and Pinterest are tied for second place with 1.5 hours per month, followed by Twitter, LinkedIn and Google+.

It's a Girl! Meet Hashtag Jameson

November 28, 2012

Everyone has their own opinions when it comes to baby names. Apple, Blanket, Bronx, Blue Ivy and Egypt are all names that you wouldn’t typically pair with a baby’s name…but what are you going to do? It’s free speech. The latest in the whirlwind of abnormal baby names is Hashtag Jameson.

Sephora: 'Digital is in Our DNA'

November 20, 2012

The month of November is like the preseason to holiday shopping. Companies are prepping for the first game of the season, Black Friday. Sephora has embraced social media this holiday with Pinterest, Twitter and Facebook campaigns to pump customers up for this shopping season.

Pinterest: Users can create their ultimate holiday beauty wishlist and enter to win a Sephora by OPI GelShine At-Home Gel Colour System.

How to Tweet for the President of the United States

November 19, 2012

Election night is two weeks behind us, but Laura Olin, a social media strategist for the Obama campaign, has just opened up about what it’s like to be the voice of the President online. Election night not only made history for declaring Barack Obama’s second term in the White House, but it made social media history as well.

The tweet, “Four more years,” accompanied by a photo of the first couple hugging, has received more than 816,800 tweets and 298,700 favorites. The same photo was uploaded to Facebook and also bashed records.

Welcome to Social Spotlight!

November 19, 2012

Welcome to “Social Spotlight,” a social media blog designed to be your go-to resource for everything about connecting your world to your people via technology.

My name is Rachel Ramsey and I am a Web Editor here at TMCnet. I’ve worked my way up from the bottom of the TMC totem pole, from interning to freelance writing, and now working to help TMCnet provide the top technology and communications news to the industry as a Web Editor. I am a recent graduate of James Madison University, where I received a B.A. in Media Arts and Design and a Communication Studies minor.