SIPERIAN DEMONSTRATES BUSINESS IMPACT OF ITS CUSTOMER-CENTRIC MASTER DATA MANAGEMENT PLATFORM AT ITS ANNUAL USER CONFERENCE

SIPERIAN DEMONSTRATES BUSINESS IMPACT OF ITS CUSTOMER-CENTRIC MASTER DATA MANAGEMENT PLATFORM AT ITS ANNUAL USER CONFERENCE. Check it out:
SIPERIAN DEMONSTRATES BUSINESS IMPACT OF ITS CUSTOMER-CENTRIC MASTER DATA MANAGEMENT PLATFORM AT ITS ANNUAL USER CONFERENCE



Siperian User Community Creates Positive Momentum for Siperian HubTM





Princeton, NJ September 27, 2006 Siperian - a developer of an award-winning, adaptive platform for customer-centric master data management - today announced that it recently completed its annual user conference on September 20th. The company met with its user base to share success stories and discuss the overall business impact of the Siperian HubTM, a multi-product data integration platform that helps organizations entitled; Delivering Business Impact from Siperian Customer-Centric MDM Platform: Learn. Discuss. Discover., further demonstrates Siperians ongoing commitment to helping organizations focus on the business impact and the business case for customer-centric master data management.




Siperian established the conference so users could share personal accounts of how Siperian has positively effected their bottom-line. Customers discussed Siperian Hub best practices, leveraging Siperian Hub to solve their changing business needs and requirements, and the latest Siperian product enhancements and offerings. Designed as an open exchange among peers and Siperian solution experts, the user conference has become the ideal forum for customers who represent a variety of industries to exchange ideas and participate in future product enhancement discussions.



Our annual user conference enables us to do more than just engage with our user community, it allows us to truly listen to the voice of our customers, said Peter Caswell, CEO of Siperian. By creating an open exchange of information, ideas and experiences, we establish a unique environment that enables our customers to not only learn from industry best practices but also play a key role in the future impact of our product roadmap.



Siperians Annual User Conference follows closely on the heels of the companys recently announced set of architectural styles that enable organizations to deploy their MDM solution in a manner that best fits their unique business requirements (See announcement dated 9.11.06 - SIPERIAN ACCELERATES ADOPTION OF CUSTOMER-CENTRIC MASTER DATA MANAGEMENT WITH DIFFERENT ARCHITECTURAL STYLES) and Siperian new Business Value Services that help organizations identify and quantify the economic benefits of addressing data reliability and data integration issues as the first step in their roadmap to a solid master data management (MDM) strategy (See announcement dated 9.18.06 - SIPERIAN LAUNCHES BUSINESS VALUE AND FAST START SERVICES; ENABLES RAPID JUSTIFICATION AND EXECUTION OF CUSTOMER-CENTRIC MASTER DATA MANAGEMENT)



About Siperian Inc.

Siperian Inc. offers an award-winning, adaptive platform for customer-centric data integration & management. With Siperians metadata driven configurable architecture, organizations can rapidly adapt the award-winning Siperian Hub to a specific solution style; ensure that the solution coexists with multiple legacy hubs and external data sources; and then evolve the solution over time with additional capabilities or to new geographies and business units. Siperian is the only vendor to offer a set of proven solutions that can start small within a business unit to deliver rapid return on investment and then grow over time across the enterprise to become the master data management platform with data services for complete operational context with unified customer views without locking the company into a single vendors proprietary architecture. As a result, Siperian helps companies improve operational customer relationship management and analytical processes, as well as other business processes such as regulatory compliance, order-to-cash and new product launches all at significantly lower total cost of ownership, faster time-to-value and demonstrably higher return on investment as compared to other alternatives. For further information, visit us on the Web at http://www.siperian.com or call 1-866-SIPERIAN (1-866-747-3742).
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