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By: Steve Blackshaw, IP Transformation Product Line Management, Alcatel-Lucent
Significant investments require significant returns. How do companies ensure their benefits are measured, tracked and realized during IP Transformation Programs?
Success Is Not Guaranteed
Think about the hardest project you have ever delivered. Just think back… that one ‘special project’, the one that spiraled out of control, the one where the requirements kept changing, the one where the objectives kept moving, the one project that would not de-scope, where the tsunami of work was towering over the team, and impossible deadlines were looming. Yes, that one.
Most of us have experienced THAT project. And we probably sat with our colleagues, asking ourselves how a project under such pressure could even exist. Why would the sponsors not revise the scope, refocus the team, or even reinvest the budget elsewhere?
We all know that technical projects can go awry. IT, Networking and Engineering projects – famously 50% overrun on budget, and many are cancelled altogether.
So, what are the figures for complex Transformation Programs? For Programs where IT, Network, Operations and Engineering are undergoing change simultaneously. With an objective eye, it’s easy to question how any of them actually deliver results. But indeed they do.
But, how, and what can we measure to be certain we are achieving the desired results?Full Story »
The operator personal cloud imperative has shifted.
The main drivers for operators to have a personal cloud used to be revenue and user retention.
While some operators achieved these, others did not. In simple terms, it was due to a shortfall of users converting from free cloud storage to premium, as there are good free alternatives, coupled with a lack of a compelling reason to upgrade.
It should barely be a surprise that many consumers expect personal clouds to be free. They can often get enough free storage and there is little reason to upgrade simply for more. Many consumers view personal clouds like a free usb drive in the sky, it’s there when they need to store or get a file. If they run out of space, they can delete something in their sky drive or switch to another service.
Recently, I was home, the sun was shining, there were fluffy white clouds in a deep blue sky (really), birds were chirping, neighbor children were in backyards whooping it up and having fun, it’s a safe place. For a moment, though, I thought about how easy it would be for someone who was motivated to break in to our house or others on our block, particularly when people weren’t around. Fwiw, we have home security, we lock doors and keep windows shut, police patrol the area and neighbors look out for each other, yet break-ins are a fact of life.
Security is a state of mind, something many people take for granted.
This may seem like a trick question, but in a sea of clickbait and nano-attention spans where there is a raging battle for eyeballs for a split second lest your mind wander, this corny yet serious riddle hopefully does the trick.
Let’s start with explanations. A “phony” (phone-y) is a smartphone user. A “cloudy”, in contrast to being overcast and glum, is a smartphone user who improves their life via the cloud – er, what?
Here is an open letter to marketers of operator personal cloud services. Although this might seem to be of interest to a limited audience, it contains insights that could be valuable to people who want to better understand the intricacies of the personal cloud market or of marketing mobile services via carriers.
Say you work for a mobile operator that offers a white-label personal cloud service. To start with, it is important to understand why your organization is doing this, and there are several reasons.
“The more things change, the more they stay the same.” (from a French proverb)
As personal cloud services evolve, it is worthwhile to periodically look at the financial model behind self-branded (white-label) solutions.
This is relevant as personal cloud services offer more free storage as well as more storage for paying users. This makes it a better value for users, while raising questions about how providers make money.
As the dust settles on the halfway mark of 2015, the personal cloud market continues to surge. Here are important events that occurred in the first half of the year and predictions for the second half.
Major industry milestones in the first half of 2015 include:
When I show our personal cloud app to people, they sometimes think it is just a glorified media gallery or camera roll on their phone as it has all of their phone’s pictures and videos. But a closer look shows it has ALL of their pictures and videos, not just from their phone but from everywhere they want, such as their PC or social site. It also has their important digital files and music in one place.
There are several reasons to use a good personal cloud app in addition to the gallery/camera roll - consider:
Google recently announced that its new Photos service provides unlimited* cloud storage. The asterisk? Google Photos provides ‘good enough’ quality; high-res pictures and videos might see a drop in quality. For users concerned about quality, they can pay to retain the original resolution.
This post is not about insurance or the meaning of life, digital or otherwise. Rather, it is an attempt to help people understand the importance of securing their personal content in the cloud. Disclaimer: I work for a company that provides personal cloud solutions. Despite this, I firmly believe that almost anyone who uses smartphones, laptops and other mobile devices can greatly benefit from doing this.