The numbers tell the story so far, and the story is not a good one for Microsoft. Online shopping portal BuyVia makes the numbers very clear, and both demand and interest in the PlayStation 4 is outstripping that of the Xbox One. But there may be a new development on the horizon that could give Sony a bit of a crimp in its rapid gains, and give Microsoft some new hope.
The BuyVia numbers are unmistakeable, really: in the period between November 25 and December 14, over 150,000 users went looking for a PlayStation 4 on BuyVia. By way of comparison, 45,000 users turned to BuyVia to find an Xbox One. Those who actually pulled the trigger on a game purchase, however, were a bit closer than the numbers imply: 57 percent of buyers turned to PlayStation 4, while 43 percent turned to the Xbox One. BuyVia's founder, Norman Fong, suggested that the perceived scarcity of the device may have helped fuel the differences; people regarded the PS4 as harder to find, and thus when it was available, pulled the trigger lest the choice be made for them, and possibly not to their benefit, later in the form of “sold out” messages. This is possible, but not necessarily the case.
But there's something of a new development on the horizon that may give Microsoft a bit of a hand. Not only are there the standard refinements, post-launch shakedowns and similar matters to consider—especially if a price cut comes along, the Kinect goes optional, or both—but new word has emerged suggesting that Microsoft may have a shot at the Chinese market, one that Sony may not be able to get. Reports suggest that Microsoft may, in late 2014, join up with a Chinese firm to bring the device to Chinese shores. The firm in question, BesTV, currently has a joint venture with Microsoft, and reports from BesTV subsidiary Funshion says that the company is working on marketing and advertising campaigns specifically related to the Xbox One.
The Chinese government banned gaming consoles back in 2000, owing largely to their ability to corrupt youth—though consoles are available via the black market—but this in turn has pushed PC gaming to new levels in the field, showing there's plenty of interest in gaming regardless of what the Chinese government actually thinks about the matter.
But there are some who believe that this may not come to pass, and indeed, it may not. There are plenty of gray areas involved in terms of the Chinese laws surrounding what products can and can't be made and sold in the country, and some have already suggested that the joint venture in question may end up making a product specific to the market. But consider if it actually comes to pass.
The Chinese market is gigantic. As huge as the United States market is, the Chinese market actually surpasses it, in terms of sheer population, by somewhere around a factor of three to one. If Microsoft can get access to this market first, it may well be able to tap that massive population of pent-up gamer who's been holding out on a supply of PC games and whatever mobile device games make it in. That's a huge possible gain for Microsoft, and the kind of thing that might put it ahead of Sony for good.
This round of the console wars has really just begun, and there's the better part of a decade between now and the next round. Just what will come out in the interim remains to be seen—E3 is still a good seven months out—but it could be a very exciting time indeed for gamers as Microsoft looks to regain its crown, and Sony looks to hold the territory it's gained in the interim.
Android (operating system) Bethesda Bethesda Softworks Downloadable content Electronic Arts Electronic sports Facebook Fallout (series) Fallout 3 Fallout: New Vegas Gamer Games Google IOS Maryland Massively multiplayer online game Microsoft Microsoft Windows Mobile game Nintendo Oculus Rift PC game Personal computer PlayStation PlayStation 3 PlayStation 4 Sony The Elder Scrolls V: Skyrim United States Video game Video game console Virtual reality Wii Wii U World of Warcraft Xbox Xbox 360 Xbox Live Xbox One YouTube
- June 2017
- May 2017
- April 2017
- March 2017
- February 2017
- January 2017
- December 2016
- November 2016
- October 2016
- September 2016
- August 2016
- July 2016
- June 2016
- May 2016
- April 2016
- March 2016
- February 2016
- January 2016
- December 2015
- November 2015
- October 2015
- September 2015
- August 2015
- July 2015
- June 2015
- May 2015
- April 2015
- March 2015
- February 2015
- January 2015
- December 2014
- November 2014
- October 2014
- September 2014
- August 2014
- July 2014
- June 2014
- May 2014
- April 2014
- March 2014
- February 2014
- January 2014
- December 2013
- November 2013
- October 2013
- September 2013
- August 2013
- July 2013
- June 2013
- May 2013
- April 2013
- March 2013
- February 2013
- January 2013
- December 2012
- November 2012
- October 2012
- September 2012
- August 2012
- July 2012
- June 2012
- May 2012
- October 2011
- September 2011
Featured Videos