AudioCodes Global Partner Conference

January 15, 2008

This last week was very successful and action packed week for a number of our partners, AudioCodes staff and myself at the AudioCodes Global Channel Partner Meeting. The event brought together 220 of the leading AudioCodes global channels, leading ISV partners and key AudioCodes executives for two days of introductions, information sharing and a little socializing beautiful and historical Jerusalem.

Shabtai Adlersberg, AudioCodes CEO during his opening keynote

A key component of the agenda was presentations from our executives and product management teams, reviewing where we are and where we are going in the future. The presentations included some fantastic vision on how AudioCodes sees the evolution of the communications infrastructure and a number of new products and services specifically designed to address this evolution.

Scott Wharton from Broadsoft

We were fortunate to also hear from a number of leading industry thinkers, including Scott Wharton from Broadsoft and Haim Fried from Google who came to share their thoughts. I was most impressed by the range of customers that came to present their case studies, showing how they put us to the test and won new business with AudioCodes.

A range of products and partners were highlighted in the Expo

The conference Expo included a host of key partners, showing their software applications and services to the long list of channel partners and distributors that attended the event. AudioCodes showed a number of enhanced intelligent media gateways, media server platforms with video and conferencing capabilities, plus a range of session border controller offerings.

One of the many great views during the walking tour of Jerusalem

A highlight of the event was the Wednesday evening walking tour of Old Jerusalem. For many, this was the first time to the city that the three major religions call home. From the narrow streets filled with vendors, to the most holy sites, it was an awe inspiring opportunity to see and hear a very special place first hand.

From talking to many of the partners, the feedback was very positive and I'm sure they will join me in returning next year.