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The Peninsula Hotels and NEC Build Industry's First Global VoIP Network System Linking Fourteen Locations

September 28, 2006
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TOKYO, Sept. 28 -- NEC Corporation (NEC) and The Hongkong and Shanghai Hotels, Limited, the owner and operator of five-star luxury hotels, The Peninsula Hotels, in Asia and North America, today announced the deployment of an integrated voice and data VoIP(1) network system linking The Peninsula Hotels' fourteen hotels and offices worldwide. This globally-connected VoIP network is the first ever built in the hotel industry(2).



The Peninsula Hotels' global VoIP network was mainly built by upgrading software, which incorporates NEC's IP Networking functionalities into NEC's IP-PBX. The IP connectivity is used in the hotel's fourteen locations including the hotels in Hong Kong, Manila, Bangkok, Beijing, New York, Chicago and Beverly Hills. This network system was designed and built with a minimal initial investment and completed in a short time.

With the new VoIP network, The Peninsula Hotels has a lower initial investment as compared with a global VoIP network using a conventional method that requires VoIP gateway in each PBX location, a significant decrease of cost from the cheaper international communication costs, and a Global Customer Service Centre located in Hong Kong which handles the global reservations of Peninsula customers.

"The Peninsula Hotels has been working to curb the cost of international calls since the communication among its hotels worldwide has become more frequent as a result of global expansion. The new network system was built in response to this, and it will expand along with the establishment of new hotels," says Mr. Shane Izaks, general manager, Information Technology of The Hong Kong and Shanghai Hotels, Limited.

"NEC is one of our preferred vendors of PBX systems to The Peninsula Hotels. Building of the new network system signifies the hotel's recognition of NEC's technological capabilities to integrate voice and data, its ability to make a system proposal that efficiently utilizes the hotel's already existing headsets assets, in addition to its proven track record," says Mr. Shane Izaks.

Main characteristics of The Peninsula Hotels' VoIP network system include the following.
1. Minimum investment and speedy construction of VoIP network system with
backward compatibility, using NEC's IP networking technology

* Building a VoIP network system in general is costly because of the
necessity to set up one VoIP gateway per PBX in order to connect
existing PBX to the IP network. The newly-built system was easily
created by upgrading software, which provides IP Networking
functionalities, to NEC's IP-PBX, UNIVERGE NEAX 2400IPX.
For the locations that use other vendors' PBXs, NEC's compact gateway
systems, IPS-DM(3), were installed.

* The VoIP network system linking fourteen locations worldwide enabled
reduction of initial investment cost. Connecting worldwide locations
with internal lines reduced the cost of international business calls.

2. Realizing improvement in employee productivity through advanced
telephone features by employing NEC's IP communication protocol

* Communications among employees are improved by standardizing telephone
numbering plans of all locations and assigning an individual phone
number to every employee.

* The use of NEC's IP networking protocol, CCIS over IP(4), enables
advanced telephone features such as Caller number display from global
locations, QoS control for voice in the IP-VPN environment and
Centralized Call Center in Hong Kong that calls can be transferred 24
hours from worldwide hotel operators.

"NEC has a major market share for PBX in Hospitality, especially in Japan and Asia Pacific. NEC is now proposing the new UNIVERGE series of IP-PBX and IP Telephony server for the hotel industry. This implementation of VoIP network for The Peninsula Hotels has shown NEC's migration path from TDM(5) PBX to IP capabilities," said Kazuo Tsuzuki, associate senior vice president of NEC Corporation.

NEC is offering solutions that enhance customer competitiveness in the forthcoming Next-Generation Network (NGN) era. NEC will continue to support management innovation by reinforcing development and sales of broadband solutions for the hospitality industry.

Notes
(1) VoIP: Voice over Internet Protocol
A protocol that realizes voice calls through the transmission of voice
data over IP networks such as the Internet and intranet.
(2) Source: NEC
(3) IPS-DM: Distributed Model box that provide NEC IP gateway feature with
connection to traditional PBX
(4) CCIS over IP: Common Channel Interoffice Signaling over IP is NEC
proprietary network protocol to provide telephony service feature
across the IP network
(5) TDM: Time Division Multiplexing, a digital switching method for most
of the digital PBX systems

All company and product names appearing in this press release are either trademarks or registered trademarks of their respective companies.

About NEC Corporation
NEC Corporation is one of the world's leading providers of Internet, broadband network and enterprise business solutions dedicated to meeting the specialized needs of its diverse and global base of customers. NEC delivers tailored solutions in the key fields of computer, networking and electron devices, by integrating its technical strengths in IT and Networks, and by providing advanced semiconductor solutions through NEC Electronics Corporation. The NEC Group employs more than 150,000 people worldwide and had net sales of approximately 4,825 billion yen (approx. $41.2 billion) in the fiscal year ended March 2006.

For additional information, please visit the NEC home page at: http://www.nec.com/
* Newsroom: http://www.nec.co.jp/press/en/?

About The Hong Kong and Shanghai Hotels, Limited

The Hongkong and Shanghai Hotels, Limited (HSH) is an investment holding company based in Hong Kong whose subsidiary companies are engaged in the ownership and management of prestigious hotel, commercial and residential properties in Asia and the USA.

The Hongkong and Shanghai Hotels, Limited was originally incorporated as The Hongkong Hotel Company, Limited in 1866 and was one of the first companies in Hong Kong to be granted a listing on the Hong Kong stock exchange. The delivery of high-quality products and services in each of its businesses remains the cornerstone of HSH's philosophy. This has translated into continuing growth and the very valuable Peninsula hotel brand name. The Peninsula Hotels operates seven award-winning hotels in Hong Kong, New York, Chicago, Beverly Hills, Bangkok, Beijing and Manila, with The Peninsula Tokyo opening in 2007.

Peninsula Hotels Media Contact:
Sian Griffiths
Director Communications - Peninsula Hotels
[email protected]

NEC Media Contact
In Japan In the US
Hiroe Okajima Amy Dittman
NEC Corporation NEC Unified Solutions
[email protected] [email protected]
+81-3-3798-6511 +1-214-262-6384

In Hong Kong In Singapore
Candy Leung Masako Hirano
NEC Hong Kong Ltd. NEC Business Coordination
[email protected] Center Pte.Ltd
+852- 2733-5543 [email protected]
+65-64169-570
In Europe
Chris Shimizu Robert van Amerongen
NEC Europe Ltd. NEC Philips Unified Solutions
[email protected] [email protected]
+44-20-8752-2794 + 31-35-689-1521

NEC Corporation

CONTACT: Sian Griffiths, Director Communications of Peninsula Hotels,[email protected]; or NEC Media: In Japan, Hiroe Okajima,NEC Corporation, +81-3-3798-6511, [email protected], or In the US,Amy Dittman, NEC Unified Solutions, +1-214-262-6384, [email protected], orIn Hong Kong, Candy Leung, NEC Hong Kong Ltd., +852-2733-5543,[email protected], or In Singapore, Masako Hirano,NEC Business Coordination Center Pte.Ltd, +65-64169-570,[email protected], or In Europe, Chris Shimizu, NEC Europe Ltd.,+44-20-8752-2794, [email protected], or Robert van Amerongen,NEC Philips Unified Solutions, +31-35-689-1521,[email protected]

Web site: http://www.nec.com/http://www.nec.co.jp/press/en/?


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