Does Nyah-Nyah Marketing Really Work?

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| Contact Center/CRM Views and Analysis

Does Nyah-Nyah Marketing Really Work?

February 9, 2005

I have to wonder whether this kind of marketing message really helps:

Salesforce.com Leads On-Demand Market with Nearly Eight Times as Many Subscribers as Siebel CRM OnDemand

In fact, I almost wonder whether it could backfire. I already know the Salesforce.com brand name pretty well, but this announcement has just reminded me that Siebel is in the on-demand space as well.

Al Bredenberg



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