SFA, CRM Vendor on Inc. 5000, Boring Novel's 50th Anniversary, Validar Lead Manager, Epicor Software, AIMMS, Accenture and KPN

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David Sims
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SFA, CRM Vendor on Inc. 5000, Boring Novel's 50th Anniversary, Validar Lead Manager, Epicor Software, AIMMS, Accenture and KPN

The news as of the first coffee this morning, and the music is Stan Rogers' Fogarty's Cove:

Satuit Technologies, a sales force automation client relationship management (CRM) vendor for the professional investment market, has been named to the inaugural Inc. 5,000 list, which ranks the fastest-growing private companies in the country.

The Inc. 5,000, an extension of Inc. magazine's annual Inc. 500 list, catches many businesses that are too big to grow at the pace required to make the Inc. 500, as well as a host of smaller firms. "Taken as a whole," Satuit officials say," these companies represent the backbone of the U.S. economy."

Out of the 5,000 companies on the list, there are only 276 software companies. Satuit, based in Massachusetts, was named one of the Top 15 fastest growing software companies in all of New England. Karen Maguire, CEO of Satuit Technologies, called the recognition by Inc. "a validation of our efforts, as well as a compliment to the hard working team at Satuit.”

Satuit's flagship product, SatuitCRM, offers professional investment firms and practitioners CRM functionality, application configuration, pre-build integration APIs, and application extension functionality.

"The Inc. 5,000 provides the most comprehensive look ever at the most important part of the economy -- the entrepreneurial part," said Inc. 5,000 Project Manager Jim Melloan. "The expansion of the list has allowed us to tell the stories of larger companies, older companies, and a wealth of companies in industries like manufacturing and construction that are underreported in the business media."

The 2007 Inc. 5,000, available at www.inc.com, reported median revenue of $9.4 million and median three-year growth of 140 percent. The list profiles each company, almost all of them written as a result of Inc. interviews with management. The list is searchable according to numerous criteria, including industry, city, state, region, and year founded.

The largest business category is Construction, with 561 of the fastest-growing companies in this category, followed by Manufacturing with 515 companies, IT services in third with 466 companies, Business Services with 377 companies. Advertising & Marketing with 349 companies round out the top five industries.

Industries reporting the highest total revenue in 2006 are Construction ($27.1billion), Manufacturing ($18.6 billion), Health ($13.1 billion), Computers & Electronics ($12.7 billion), and Financial Services ($11.8 billion).

The list measures revenue growth from 2003 through 2006. To qualify, companies had to be U.S.-based and privately held, independent -- not subsidiaries or divisions of other companies -- as of December 31, 2006, and have had at least $200,000 in revenue in 2003, and $2 million in 2006.



Today's the 50th anniversary of the publication of a boring, overrated novel, Jack Kerouac's On The Road, the book responsible for the most tedious horde of literary acolytes and imitators ever assembled.



Validar, a vendor of lead management products, has announced the expansion of the Full Measure product line to include version 3.1 Validar Lead Manager. This release allows marketers to incorporate all marketing touch-points into the Validar Lead Manager.

Once there, customers can use a rich suite of Web-based reporting analytics tools plus CRM Distribution tools.

With this Full Measure product suite update, Validar officials say, the Validar Lead Manager and Lead Capture products now offer a "flexible and customizable lead management product."

"Today, after each campaign, marketing struggles to distribute their leads to sales for follow-up, and sales struggles to find the quality leads," said Victor Kippes, President of Validar. "With our Full Measure Product Suite, leads can be ranked, qualified and distributed in real-time by any variable or attribute."



Epicor Software would like you to know that survey results, published by industry analyst firm Aberdeen Group, identified Epicor as delivering lowest total per user cost of software, service and maintenance for mid-size companies.

Based on total per user cost for software, services and maintenance, Epicor products cost 26 percent less than the overall industry average according to Aberdeen’s “Total Cost of ERP Ownership in Mid-Size Companies” survey results by vendor -- and over 50 percent less than competing products.

The report also showed Epicor overall per user cost of software and services is nearly 14 percent less than the average spent by mid-sized companies, and Epicor customers spend nearly 50 percent less on software implementation services. When compared to mid-size companies implementing SAP or Oracle, the report says, Epicor customers implemented more software and more features at an average of 4 to 6 times less cost respectively.

"We surveyed more than 1,680 companies of all sizes to benchmark ERP in manufacturing,” said Cindy Jutras, vice president and group director at Aberdeen. “We analyzed responses from 645 participating companies with annual revenues between $50 million and $1 billion for the study.

The survey also found that Epicor customers use almost 10 percent more of the functionality of software modules implemented, in comparison to other mid-size companies using competitive products.”

The survey included comparisons to six major ERP providers, based on responses from the 645 mid-size companies surveyed. Epicor, named one of Fortune magazine’s 100 Fastest-Growing Companies in 2006.



Satellite Security has announced signing a letter of intent to acquire 100 percent of the outstanding shares of Korea's Advanced Interactive Mobile Marketing System, Inc., a vendor of marketing communications and mobile marketing technology.

AIMMS owns and operates a turnkey system for customer information, membership and CRM management, loyalty programs, campaign planning and execution, result analysis and enhanced data mining. The AIMMS platform enables corporations to access their customers' cell phones with specific targeted advertising, and all campaigns are tracked and provide user information.

Satellite Security Corporation intends to offer to exchange 50 million shares of its stock for 100 percent of the outstanding shares of AIMMS.

AIMMS recently signed an agreement with SK Telecom, one of the world's largest cell phone service providers, to provide automated interactive marketing technology to SK Telecom's 20 million cell phone customers. AIMMS also recently entered into an agreement with KTF, the second largest Korean cell phone service provider to provide IMMS (Interactive Mobile Marketing System) services.



Dutch telecom provider KPN has selected Accenture as its lead systems integrator to transform its customer relationship management (CRM) capabilities across its businesses in the Netherlands, the company has announced.

The goal of the project, KPN officials say, is to transform itself into a truly customer-centric organization, "revolutionizing the way it conducts business in all of its interactions with customers, businesses, channels and partners." Accenture will use Oracle’s Siebel CRM software applications.

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