CustomerCentric Selling, which describes itself as "a proven methodology for predictably improving revenue growth and sales performance," has announced that the unfortunately-acronymed Decision Dynamics Technology, which sells software products and services for financial controls, implemented the CustomerCentric Selling methodology earlier this year.
In February, Calgary-based Decision Dynamics officials say, they decided their primary challenge was "navigating through a sales culture that was product-centric and focused on selling features and functionality" instead of focusing on the product's value to clients.
Since the CustomerCentric Selling workshop and implementation, Decision Dynamics officials say, they've seen a "65 percent increase in pipeline." Decision Dynamics also uses CCS Key Performance Indicators, using such tools as a champion letter or a value sheet to disqualify opportunities that waste company resources where the prospect is "unable or unwilling to commit to solving their business pain."
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Salt Lake City-based Avocent Corporation has announced an upgrade to its LANDesk Service Desk IT Business Management Suite, billed as a tool to help companies "increase productivity, improve service quality and reduce IT management costs."
"The latest version of LANDesk Service Desk builds on our Touchpaper acquisition with service desk technologies customers want," said Steve Workman, vice president, product management, LANDesk, explaining that the LANDesk product line lets organizations "transition the service desk from a cost center to a business services center, improving service processes."
Avocent officials say organizations are looking for tools "that grow with them as they evolve from basic incident management to more long-term IT goals and proactive ITIL service management disciplines, such as problem and change management."
It also offers integration with SolarWinds Orion Network Performance Monitor, a network management product, via new Event Management functionality that allows events occurring on the network to be automatically reported to the service desk.
MarketResearch.com has announced the addition of IDC 's new report, "Attitudes to Software as a Service Are Driven by Experience," to their collection of software market reports.
This IDC Insight looks "specifically at the attitudes of European user organizations on adopting or further adopting SaaS in their organizations," MarketResearch officials say, adding that it's "based on data from IDC's annual European Enterprise Services Survey 2009."
The IDC report analyzes the SaaS areas that user organizations see as the most appropriate for their next SaaS acquisition, and the differences in attitudes towards SaaS between the user and nonuser groups.
The LG GW520 is mobile phone which has "embraced the new trend of social networking and has made it more mobile than ever before," according to company officials, who say it's targeting "the millions and millions of users of sites like Twitter or Facebook by giving them a similar experience."
It has a "push" updating feature letting users connect to other people, "much like what Twitter or other social networking sites currently offer." And presumably what outmoded cell phones offer with their nifty feature of letting you push a button to talk to someone?
Naturally it comes in a trendy, stylish case, defined as "trying to look as much like an iPhone as possible without unduly riling Apple's lawyers," and a 2.8-inch touchscreen with 240 pixel x 400 pixel resolution and 256K colors. It has a slide out QWERTY keyboard, enabling quicker typing and qualifying one genuine improvement over the iPhone. Plus it's got the requisite downloadable games, themes, camera, 40 MB memory, FM radio, Bluetooth Connectivity and Internet browsers.
It doesn't have an infrared port, WLAN, GPS or secondary camera. And it is pretty clearly designed for the youth market, you wouldn't want to pull one of these out of your pocket during a client presentation or board meeting.
Sydney-based Australian data management expert David Taber recently stated that SaaS CRM software is only as useful as the data put into it is relevant.
On the current SaaS and CRM market there are several programs aimed at large businesses, such as Salesforce and Microsoft Dynamics CRM, which work through an Intranet system to help staff work together and keep up to date using one easy and efficient platform.
But unfortunately for large businesses, "it is difficult to stop staff entering inaccurate data, but for smaller businesses there is a much simpler solution," according to Daniel Barnett, founder of the WORKetc Online CRM. His company, online CRM software developers, offer an alternative to programs like Salesforce "designed to make sense in a small business environment" by combining CRM with project management and billing.
"CRM software won't work to the best of its ability if staff don't use it in the way it's intended," Barnett points out quite reasonably. "This is why we've spent time ensuring the features are easy to use and easy to teach to new employees."
On the whole, it seems small business management teams and staff are happier with the service than they are with CRM software that has been designed for large businesses. WORKetc are also confident that their online CRM structure encourages employees to input relevant data by default. They expect to see a rise in sales and a shift within the SaaS market, with more smaller businesses turning to their total customer relationship management software.
Stamps.com, which trades in postage online and shipping software, has picked the RightNow on-demand customer relationship management (CRM) to provide customer service via the Web, phone and e-mail.
Stamps.com also wants to use the RightNow capabilities to capture customer feedback from survey responses on interactions, products and services, and to reduce the training period of new agents through RightNow's "simple" desktop implementation.






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