December 2004 Archives

As parents, we always strive to teach decorum and proper behavior to our kids. One of these areas has to do with how one handles telephone calls.

As a matter of personal choice I rarely pick up the phone. Having three females in the house for a number of years, the Pavlovian in me has learned that chances of me receiving calls is rather insignificant.

Google's wildly successful Adsense program, while a blessing for some, has become a bane for others. In a lawsuit brought on by Geico, the insurance company claimed damages because some of Google's advertisers buy the "Geico" keyword for the specific reason to display insurance-related messages to the viewers.

While Geico claims that this practice infringes on its trademarked company name, I can't see how this holds any water. I suppose if the ads are defamatory or baselessly attack Geico, the company's lawsuit may have some merit, but even then, Geico should pursue such litigations against the original advertisers, not the publisher itself.