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This guest blog post was written by a colleague of mine, Debbie Greenstreet, marketing manager for TI's wireless infrastructure business.  I thought this was a timely post on a topic I've heard a lot about lately -- the greening of telecom.

Are we on the cusp of a green revolution? Going green is not a new concept, although it is not a practice that has been fully embraced either. There is palpable fervor in the venture capital sector with all of the stimulus funding dedicated to creating green technology. In fact, the green movement is mature enough now that we're beginning to debate where we invest our resources.
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Communal Dream or Pipe Dream?

June 5, 2009 6:40 PM
This guest blog post was written by a colleague of mine, Tom Flanagan, the director of technical strategy for TI's high-performance and multicore business.  I thought Tom's ideas were perfect for my blog's readers.

Imagine checking the charge status of your electric car while watching TV simply by making a voice inquiry towards the TV. The e-car in the garage or parking lot of your apartment building responds via the TV that it is fully charged. The TV "hearing" this exchange assumes that you want to go out asks if you want to record the show that is on. You answer "yes" and head out the door.

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DSPs create the next VoIP playing field

February 26, 2009 8:44 PM

We all find ourselves searching for good news these days. Fortunately, I work in an industry where I don't have to search too long.

 

The good news for those of us in the VoIP market is that its growth is expected to continue despite the economically troubling times. I recently read that two-thirds of large enterprises and half of small businesses in North America are projected to adopt VoIP by 2010, double the adoption rate of 2006 (*according to Infonetics Research).

 

The key value proposition that has fueled VoIP growth has been its promise to lower telecommunications costs, which it has fulfilled quite nicely.

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It's not just the Cardinals and Steelers preparing for Superbowl today. Millions of serious football fans are making sure their TVs and set top boxes are HD ready so they can see the game as it should be seen - in high definition. But why only focus on being seen and not heard? 
 
Whether it's in the business or consumer space, HD voice can have the same impact to communications that HD video has had to the living room. From my perspective it's not just "if," but "when?"
 
This week at the IT Expo, Rich Tehrani is moderating a panel called, "HD -What's the noise and are we ready?" As developers in IP communications space, we do know that the technology is there. The technology is mature and stable. Wideband audio codecs are available and proven. Networks have the bandwidth and capability.
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In the past few weeks, there has been a lot of debate in the VoIP community on what 2008 meant to the VoIP industry. Some believe the funeral for VoIP is overdue while others feel VoIP is alive and well. As someone focused on enabling technology for IP communications, I think these discussions may be taking too narrow a look at the market potential for VoIP. 
 
The VoIP industry is about much more than just "pure play" products; VoIP is an underlying technology that not only enables communications, but has the potential to take communications to a whole new level. In late 2008, I had the opportunity to brainstorm on the future of VoIP with some of the leading IT managers on the west coast, and they overwhelmingly agreed that for their enterprises, it is no longer a question of if they will deploy VoIP, but rather when those deployments occur. Although the current state of the economy may affect the pace of deployments, I think it's fair to say that the enterprise market is committed to merging their voice and data networks and is moving in the direction of full IP.
 
IP communications designers should feel confident that the products they are developing have a solid market for years to come. A select number of large enterprises have been aggressive with IP deployments, but the vast majority of large, medium and small businesses have deployments ranging anywhere from 0% to 25%, leaving a lot of opportunity ahead for IP. According to Dell'Oro Group, the number of deployed IP lines will not exceed TDM lines until 2012. So while the technology is stable, even mature, the market is definitely still young. 

The foundation of IP communications in the next few years will likely be in the enterprise space, although I don't want to ignore the potential that lies ahead for consumers.  Major service providers have made commitments that can stimulate the consumer space and make the reality of voice-enabled IP endpoints a real possibility. Even Chrysler is getting some buzz at the North American International Auto Show this week announcing their strategy for in-vehicle IP-based communications systems.  

Hey, the talking IP refrigerator may not be such a strange concept after all...
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Last year at this time, I was doing my typical routine to get ready for CES. You know: glance at the advance program to see what new products are going to be at the show, like residential gateways or cordless DECT phones, and then trek across the floor to make sure I don't miss anything that's going to impact desktop IP communications.
 
Then 2008 happened and everything changed.
 
For years the enterprise market space has been the big driver in the technology industry. Business got behind the personal computer and it took off. Then PC software and new generations of PC hardware took off too.
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