Peter : On Rad's Radar?
Peter
| Peter Radizeski of RAD-INFO, Inc. talking telecom, Cloud, VoIP, CLEC, and The Channel.

commissions

Too Many Terms (Mini Glossary)

July 16, 2010

I use a lot of terms in my writing. I figured I would explain a few of them today, since someone asked nicely.

Agent is a member of the Indirect Channel. Also called a channel partner.

What Makes a Good Master Agent?

June 29, 2010

The Technology Channel Association (TCA) hosted a conference call today about What Makes a Good Master Agent.

The main factor is of course money. Commissions. Collecting them. Mediating commission disputes.

Changing the Cable Channels

February 23, 2010

As we head into the Channel Partners Expo in Vegas, we get the story of an agent being played by a carrier. Now it's not that unusual for agents to have carrier commission collection issues. There have been many stories about it in the last 18 months. What makes this unusual is that the carrier is a cable company.

Chasing the Points

February 3, 2010

Sometimes being an agent is embarrassing. There's the whole discussion on Phone+ about Ethics in the Channel. When I first got in the channel in 1999, I wouldn't do business in Miami, because you had to buy the business. Agents would pay up to 90% of the commissions back to the customer (or the customer's wife) to get the business. 

Then there's the whole: I'm going with whoever gives me the most points.

VoIP Via Affiliate

February 2, 2010

RingCentral has been selling their services via the affiliate marketing route for some time. LD.net built a big book of business through affiliate marketing. Now FreedomVoice has launched their affiliate network.

"The program offers affiliates the opportunity to sell three popular FreedomVOICE products: FreedomVOICE Toll Free Number Service (virtual phone system solution), FaxFreedom (an intuitive Internet faxing service), and AdTrakker (a real estate call capture system)."

Commission Junction is one of the portals for affiliate marketing.

Why Should an Agent Rep Your Stuff?

December 13, 2009

Many telecom execs think that agents are a free sales staff. I get calls all the time from people that want me to rep their services. I'm certain other agents do as well -- and master agents more than anyone.

Here are 5 things to think about before approach an Agent:
  1. What is your Value Proposition? As an unknown brand, why would an agent sell your stuff instead of a branded quantity like Level3, XO, Packet8, New Edge, etc.?
  2. Do you have the marketing available to support an agent?



Will You Be Extinct?

December 9, 2009

Yesterday I had lunch with XO's Tom Gorey and Peter Davis. We spoke about the fast changes taking place in the channel space. Tom used to work for Ingram Micro, so he understands the VAR space as well. 

The big issue for both VAR's and Agents is that the price pressure on hardware and telecom services is shrinking margins and commissions fast. We all remember when Internet T1's were $1500.

Where Has the Integrity Gone?

November 5, 2009

I received an email yesterday through my website contact form. From Dennis  asking me if I was a direct agent for Paetec. (I'm not; I sub through Microcorp). I reply that I am a sub-agent and ask why.

Telecom Takeover Tuesday

November 4, 2009

Yesterday was a big day for The Channel. Two separate acquisitions occurred with both takeover companies expressing interest in the Channel of the company being bought.

First, we have GTT buying WBS Connect. WBSC is just a reseller of Transit and Transport with about $28M in revenue. It was bought for about $1.8M in cash and notes plus $600K in stock.

Microcorp Announces Commission Insurance

October 30, 2009

Atlanta based Telecom Master Agency announced at their Annual One-on-One event that they would be providing Commission Insurance. The details are coming (Brad Miehl said in November), but it looks like Evergreen may get a new look. Is this more Master Agency 2.0 innovation? Looking out for the agent more than ever.

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