Peter : On Rad's Radar?
Peter
| Peter Radizeski of RAD-INFO, Inc. talking telecom, Cloud, VoIP, CLEC, and The Channel.

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TCA Moves

August 9, 2012

The TCA, the only non-profit trade association for the channel partners (VAR's, agents, inter-connects, YOU), has a lot going on in the next two months.

Heading into CPExpo in Orlando, the TCA will hold its fifth Channel Chief Summit. The CCS is an opportunity for the top channel executives of our service provider members to meet face-to-face to learn and share. This time round, Quest CTO Mike Dillon and Parallels SVP John Zanni will be presenting to the participants.

VoIP Moves Part 296

July 16, 2012

Masergy Buys Broadcore

July 10, 2012

I knew Broadcore was in play, just like many of the Cloud Communications Alliance members. Masergy has a strategy to be more than an MPLS reseller. Picking up Broadcore gives Masergy

"Demand for business-class cloud communications is growing at a rapid pace.

Eat Your Own Dog Food

June 28, 2012

Talking with the CMO of 8x8

June 25, 2012

8x8 has hit $100 million in annual revenue, making them one of the top 3 Hosted VoIP providers in the US. I had a chance to interview Debbie Jo Severin, Chief Marketing Officer of 8x8 this week.

My first question was about what kinds of marketing 8x8 does. (I didn't know that the Packet8 brand was no longer in use.)

My Favorite CRM Gets J2'ed

June 25, 2012

There is a CRM system that comes with dial-in help (as the Optional VIP Sales Assistant Support of the Gold package). That's right! Salespeople can call in to an assistant that will type in the info and ask for whatever info they need from the CRM system. It's called Landslide and it was just acquired by J2 Global which owns eFax.

Easier to Use

June 14, 2012

"Collaboration, mobility and social networking are hot topics for enterprises, but the complexity of unified communications technology is contributing to low adoption rates, according to CompTIA's second annual Unified Communications and Collaboration Market Trends study." [source] The whole idea of technology is to make life easier for users, not more complicated. That's why in tech sales, the benefits and uses are stressed, not the features.

VoIP Supply has put out some guides to help businesses understand and adopt video conferencing. Why do you think Skype, SightSpeed, Vidyo and G+ Hangout are used for video chat or three-way video calling?

No Traction in Hosted PBX Market

May 25, 2012

According to Insight Research, independent hosted PBX providers should be able to take some small business market share from the Duopoly over the next five years.

The small business market size is more than 40 millions lines, says Robert Rosenberg, INSIGHT Research president. That will mean even more hosted PBX seats since lines and seats are not 1 for 1. "Our study suggests that thus far, small businesses haven't quite latched on to this new technology so the revenue today is only in the range of one-half billion dollars, but by 2015 hosted services will be nearly a $1.2 billion market and the adoption rate of the hosted services by small businesses will accelerate," Rosenberg concluded.

A Lesson in Value Proposition

May 23, 2012

This came across my twitter stream this week:

"Must-read for founders: A VC explains how to build a killer value proposition" on VentureBeat by Michael Skok, a Venture Capitalist at North Bridge Venture Partners. His slideshare page contains a couple of really good decks of information about Go-To-Market and Value Prop - two things that I help companies address in this industry.

That's his Go-to-Market diagram.

Big Mac versus Hamburger

May 7, 2012

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