Industry-Leading UK Telecom, Opal Telecom, Goes Beyond CRM to Embrace NetSuite for Partner Relationship Management

SAN MATEO, California and LONDON, September 28 --

- Key UK Resellers Adopt NetSuite PRM to Manage Entire Business Cycle

- NetSuite PRM Allows Hundreds of Partners 24/7 Self-Service to Manage
End-to-End Business

NetSuite, Inc., the leader in on-demand business software suites, today
announced the wide usage of NetSuite for Partner Relationship Management
(PRM) by industry-leading companies such as Opal Telecom, a wholly owned
subsidiary of The Carphone Warehouse Group plc (CPW.L, a UK FTSE 250 company)
and key UK resellers. NetSuite's 3rd generation of Partner Relationship
Management and Self-Service portal capabilities enables partners to do much
more than other PRM applications available on the market. NetSuite enables
them to jointly manage leads and customers with their parent organization --
including lead registration, opportunity management, order management
(entering orders, invoicing and billing), Market Direct Fund (MDF)
management, email campaigns and customer service inquiries through a
Dashboard with business intelligence and publishing capabilities. This
personalised self-service portal is available anytime, anywhere. For more
information about how NetSuite's Partner Relationship Management capabilities
are helping companies run their partner channels, please visit
www.netsuite.com/partner .

The widespread growth in adoption of NetSuite PRM is a global phenomenon.
In the US, ViewSonic, a worldwide leader in visual display products, has
deployed NetSuite for complete partner relationship management, creating a
comprehensive partner portal that allows its thousands of partners 24/7
self-service access leveraging NetSuite's 3rd generation Partner
Relationship Management (PRM) and Self-Service portal capabilities. In Asia,
Singapore-based UP Your Service! (R) College, founded by internationally
acclaimed service and partnership innovator Ron Kaufman, has implemented
NetSuite to help build a global ecosystem with access to all its company,
customer and partner business information in real-time. NetSuite allows
International Service Innovator's partners to manage entire business cycles
through self-service in one system.

Opal Telecom (www.opaltelecom.co.uk), with headquarters in Warrington and
divisions in Manchester, London, The West Midlands and Glasgow, offers voice
services primarily to the corporate and SME (small and medium sized
enterprises) market in the UK. While implementing NetSuite in a phased
approach, Opal Telecom is already utilising many of NetSuite's customer and
order management features to manage its fast-growing business. More
importantly, NetSuite Partner Relationship Management is used to manage its
army of partners who work directly with end users. With NetSuite, Opal
Telecom's 150-plus partners can now manage and forecast opportunities as they
work them through the sales cycle, providing invaluable forecast visibility
to Opal Telecom's Dealer Channel sales group against their established
quotas.

"Previous to NetSuite, our Dealer Channel sales team -- with about 150
resellers -- operated by way of a paper-based system," said Andy French, Head
of Information Systems at Opal Telecom. "NetSuite's PRM capabilities have
helped us streamline the process for our Dealer Channel sales teams, with
opportunities feeding the forecast, so we now have complete visibility into
our forecast for Dealer Channel sales."

In the same vein, NetSuite resellers such as Nolan Computers and
Bluebridge One use NetSuite's PRM capabilities to manage their day-to-day
business. Because NetSuite is one system, it provides the resellers the
functionality to run their business seamlessly ranging from customer
support -- for tracking enhancement requests and support issues; to sales
and marketing efforts -- for email campaigns, prospecting and the
collaboration of sales efforts; to internal management -- for viewing their
own account information such as balances and transactions; to order
management - for entering orders, invoicing and billing; to calculating
partner commissions - which serve to motivate their sales reps and guide
sales behavior to complement overall business goals.

Nolan Computers (www.implementcrm.com) -- is using NetSuite's PRM
capabilities for support tracking; sales and marketing materials; prospecting
and collaborating on sales efforts; and reviewing their own accounting
information such as balances and transactions. "Using NetSuite Partner
Relationship Management allows us to collaborate with the NetSuite team,
helping to eliminate the conflicts of interest often faced by resellers in
other channels," said Tim Nolan, MD, Nolan Computers UK.

BlueBridge One (www.bluebridgeone.co.uk) -- is using NetSuite PRM for
entering orders, invoicing and billing; partner commissions; and marketing
campaigns including telemarketing and e-blasts. "By using NetSuite's PRM
capabilities, we are able to view and share information on our prospects,
deal status and existing customers both internally, across lines of business
and with our NetSuite channel representatives. This saves time and improves
efficiency," said Jon Ryan, MD, BlueBridge One.

Launched in February 2003, NetSuite's PRM capabilities are in their 3rd
generation of product development (in a separate press release today,
NetSuite announced PRM+). NetSuite PRM+ includes a new Incentive Management
tool for partners which can handle sophisticated multi-level channel sales
compensation plans and provide invaluable motivation to partner reps by
allowing revenue share visibility. These latest advancements add more power
to the only complete on-demand Partner Relationship Management solution that
allows an organisation to manage its end-to-end relationships with partners
from lead registration to completing the sale and delivering a joint service
or product to the end customer.

The cornerstone of NetSuite solutions is the collaborative web of
processes for end-to-end business management that it enables. NetSuite's PRM
capabilities seamlessly extend those processes to provide a platform for
collaboration among the extended enterprise of partner channels. Companies
such as Opal Telecom, Nolan Computers and BlueBridge One benefit by
leveraging NetSuite's PRM capabilities. Because the opportunities are managed
directly in the same system as their other sales, marketing, service and
finance operations, they get visibility into partner pipelines and forecasts.
Redundant day-to-day partner support is eliminated since partners can now
access much of what they need to know simply by logging into the self-service
portal. Customers can determine the effectiveness of joint marketing
campaigns, and set up and run incentive compensation plans with as much
complexity and levels as required to align the partner channel with strategic
goals for business growth. This provides partners with visibility into their
revenue share in real-time as new orders are entered, ensuring a high
adoption rate of the partner self-service portal.

Moreover, the company providing this partner access doesn't have to do
anything special to enable the self-service portal. There's no complex data
to be imported or exported, no tricky XML or Web services to be written. All
that's required is a simple point and click graphical user interface to
define what data and application functionality a specific partner has rights
to view and edit, and the partners can be online -- leveraging all the
advanced sales and order management functions integrated in NetSuite along
with joint marketing program management and delivery of customer support and
service. Ultimately, it is the companies that "get" this level of
collaboration with their partners that will realize competitive advantage in
today's market and in the future.

About Opal Telecom:

Opal is one of the UK's largest telecoms network operators and is a
wholly owned subsidiary of The Carphone Warehouse Group plc (a UK FTSE 250
company). Opal's strategy is for the group to lease transmission capacity and
focus capital investment on the development of bespoke intelligent network
solutions. The business has developed its own intelligent network (IN),
interactive voice response (IVR) and internet service provider outsourcing
(ISPO) platforms. Against a background of deregulation in the market for
telecoms services, Opal has been successful in winning new business and
growing customer revenue streams rapidly.

Through a multi-million pound investment in technology, Opal Telecom is a
major player in the delivery of business-focused telecom solutions that are
at the forefront of the new communications era.

About Nolan Computers

Nolan Computers Plc is a specialist in corporate and business solutions.
As a software development house, it plays an integral part in thousands of
installations of business systems worldwide. Its customers cover a range of
industries, including IT, financial and distribution. Nolan has many years of
experience in the software development, distribution, and support market.
Offices in the UK, United States and Australia give Nolan a worldwide
infrastructure.

About Bluebridge One

BlueBridge One is a leading provider of integrated on-demand business
solutions -- including software, services, training and support. Its goal is
to provide sophisticated integrated enterprise solutions without the
complexity and associated cost to high-growth small and medium-size
businesses. BlueBridge One is an accredited partner of NetSuite Inc. and Sage
PLC and was the leading NetSuite EMEA solution provider for 2004.

About NetSuite

NetSuite, Inc. is the leader in on-demand business software suites and
the fastest-growing software company in North America (source: Deloitte Fast
500 study). NetSuite enables companies to manage all key business operations
in a single system, which includes accounting/Enterprise Resource Planning
(ERP), Customer Relationship Management (CRM), and Ecommerce. NetSuite is
delivered as an on-demand service, so there is no hardware to procure, no
large, up-front license fee, and no complex set-ups. NetSuite's
patent-pending "real-time dashboard" technology provides an easy-to-use view
into role-specific business information that is always up-to-date. For more
information about NetSuite, visit: www.netsuite.com.


Contact:
Mei Li
NetSuite, Inc.
+1-650-627-1063
[email protected]

Web site: http://www.netsuite.com

NetSuite, Inc.

Mei Li of NetSuite, Inc., +1-650-627-1063, or [email protected] /Photo: http://www.newscom.com/cgi-bin/prnh/20021024/SFTH024LOGO/

AP Archive: http://photoarchive.ap.org PRN Photo Desk,[email protected]