What does this have to do with Broadvox?

David Byrd : Raven Call
David Byrd
David Byrd is the Founder and Chief Creative Officer for Raven Guru Marketing. Previously, he was the CMO and EVP of Sales for CloudRoute. Prior to CloudRoute, He was CMO at ANPI, CMO & EVP of Sales at Broadvox, VP of channels and Alliances for Telcordia and Director of eBusiness development with i2 Technologies.He has also held executive positions with Planet Hollywood Online, Hewlett-Packard, Tandem Computers, Sprint and Ericsson.
| Raven Guru Marketing http://www.ravenguru.com/

What does this have to do with Broadvox?

It has been more than two years since I began writing this blog so I was a little surprised that the discussion regarding Level 3 and Comcast merited a “what does this have to do with Broadvox?" response. Just as Butterball reaches out to bad or adventurous cooks every Thanksgiving with advice on cooking turkey because someone either just became of age, got married or decided it was worth the effort. I understand I need to restate the purpose of this blog from time to time. This blog is not about Broadvox. It is about IP communications, the IP ecosystem and the IP community. To that end, anything involving IP is of interest to this blog. Over the last two years I have covered technology, industry directions, company moves, bankruptcies, hiring, life choices, management skills and government policy. Subsequently, the public debate between Level 3 and Comcast is of interest to me and many others in the context of net neutrality.

I admire both of these companies. Level 3 is a major supplier of Broadvox’s and many other ITSPs. Comcast is arguably the largest deliverer of residential VoIP in the nation. We interact with these companies on a regular basis. How this issue of peering versus neutral delivery of IP services is resolved, is of interest to the IP community. Today, Broadvox delivers 70% of its services using a Bring Your Own Broadband strategy. We depend upon ISPs like Comcast to treat our SIP Trunking packets with the same priority as Comcast treats it own. Anything less than that, results in increased latency, packet loss and poor voice quality. If peering is the issue, then Broadvox also observes with interest. Given that peering is perceived differently when it occurs between similarly sized carriers, federations, consortiums or differently sized carriers. It is important to see how financially the issue between Level 3 and Comcast plays out.

I would hope the members of the FCC are monitoring the discussion as well. Since the decision on how best to proceed with net neutrality is expected within weeks, the methodology chosen will affect Broadvox’s business strategy for some time to come.

IP Communications has been acknowledged by nearly every carrier, wireline or wireless, as the key technology for Unified Communications, Telepresence, HD Voice, Internet eCommerce, eBooks and much, much more. The IP ecosystem includes a wide variety of influencers; Cisco, Verizon, AT&T, Apple, Polycom, Intel, SMBs, Enterprises, Systems Integrators, Media, Universities, Inventors, VARs, Agents and more. Discussing relevant actions by these many participants covers an extremely diverse set of subjects and situations.

SIP and Serve is about a lot more than SIP Trunking and food. It is more than my opinion on various subjects. It is meant to engage the reader as member of IP ecosystem to look at the totality of our industry and its place in every area of our lives; personal, professional, societal, financial and government policy. Finally, the blog celebrates my love of cooking and food and that is about the only thing that has nothing to do with Broadvox.

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