Down industry continuing to invest in this space

It is hard to escape images of downtrodden US auto manufacturer executives today as they look for government support. The auto dealer market is not much better off. Take Bill Heard Chevrolet as an example of that. This was the largest Chevy dealer in the world until it shut its doors for good earlier this year due to its financial situation in this difficult market (http://www.autoblog.com/2008/10/01/bill-heard-chevrolet-files-chapter-11-owes-229-million/).

In all of this I continue to see an upward trend of investment by auto dealers in call recording and management technology. They understand as well as anyone the competitive edge to be gained from systematic continuous improvements in the customer experience. Car dealers will not be growing along with their market, they will be growing in spite of their market and at their competitors' expense.

Happy Thanksgiving!
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