Rachel Ramsey : Social Spotlight
Rachel Ramsey
Graduated from James Madison University with a B.A. in Media Arts and Design and a minor in Communication Studies
| Welcome to Social Spotlight! When I'm not covering a variety of technology and communications industries - everything from the cloud and VoIP to customer relationship management and data centers - you will find me on social media. Twitter, Facebook, Instagram, Pinterest, foursquare, YouTube, Tumblr... you name it, I'm there

April 2013

You are browsing the archive for April 2013.

Twitter Tornado: Weather Channel Interns Take on Tornado Week

April 30, 2013

You’ve marked your calendar for Shark Week, but have you heard of the week dedicated to tornados? In honor of Tornado Week, the Weather Channel is putting the public in control of the winds. More tweets = more wind. Its interns are sitting in a Twitter-powered tornado in the Weather Channel office – every mention of #tornadoweek on Twitter raises speed of the fans in the room, or the “winds” of the storm.

What Do Facebook Likes Have to Do with TV Ratings?

April 24, 2013

Watching TV today has become a multiscreen experience; people watching a show in real-time are simultaneously scrolling through apps like Twitter or Facebook on their mobile devices. Brands are constantly trying to increase their social media presence and interact with their followers, TV shows included. If you are a brand that still doesn’t believe social media has an influence on your business, listen up.

Just because someone “Likes” a show on social media, does that mean they are actually watching it?

Home is Where the Heart is, but Traveling Makes Us Happier

April 10, 2013

Regardless of if you’re flying internationally, road tripping cross-country or sitting in traffic on a Greyhound bus, traveling is always an adventure. Combine the growing number of Wi-Fi networks and Internet-enabled mobile devices with social media accounts and jet-setting travelers, and you no longer have to wonder what that adventure entails.

Twitter, Instagram, Facebook, Tumblr, Pinterest, YouTube and Vine are all outlets that let travelers share their experiences with all of their connections. I don’t know about you, but when I get time off from my everyday life to explore the world, I’m a very happy person.