Rachel Ramsey : Social Spotlight
Rachel Ramsey
Graduated from James Madison University with a B.A. in Media Arts and Design and a minor in Communication Studies
| Welcome to Social Spotlight! When I'm not covering a variety of technology and communications industries - everything from the cloud and VoIP to customer relationship management and data centers - you will find me on social media. Twitter, Facebook, Instagram, Pinterest, foursquare, YouTube, Tumblr... you name it, I'm there

February 2013

You are browsing the archive for February 2013.

Twitter at the Oscars: 8.9 Million Tweets

February 25, 2013

There really isn’t a major event anymore that doesn’t include real-time tweeting to document and share opinions and memes. The 2013 Super Bowl generated 24.1 million tweets, last weekend’s Grammy Awards saw 14 million tweets and last night’s Oscars rang in 8.9 million tweets – 2.1 million during the red carpet and 6.8 million during the awards show.

Adele’s Skyfall performance was the second top-tweets-per-minute (TPM) moment, with 82,300 TPM. Skyfall winning Best Original Song followed in fourth with 64,000 TPM.

What is Tinder and Why Are People Using it?

February 22, 2013

Snapchat, the Harlem Shake and aiming for one million Likes on Facebook to achieve something are all trends that thousands of people have succumbed to, but we’re not really sure why. The latest addition to the list is Tinder, a mobile app that finds out who likes you nearby, and connects you with them if you’re also interested.

Wait…let me say that again. It shows you who is around you, allows you to scroll through them a la Chatroulette and then chat and potentially meet up with someone if you’re interested in them.

What Would I Do #IfIHadGlass?

February 20, 2013

You may remember Google’s infamous skydiving demo last year to introduce Project Glass, Google’s wearable smart glasses that users wear while relevant information pulled from the Internet is displayed on the screen of the eyewear.

Now, the company is looking for Glass Explorers to test and shape the future of Glass. Using Google+ or Twitter, Google wants users to write what they would do if they had Glass with the hashtag #ifihadglass. Even just reading about the different ideas people have for putting this technology to use is pretty cool – whether you think they look ridiculous or not, it is about to change a lot about how we share things.

How to Land the Ultimate Sports Social Media Job

February 14, 2013

XFINITY is looking to fill its social media spot for XFINITY Sports, so it’s appropriately turning to social media to recruit and invite candidates to apply.

The “Ultimate Sports Social Media Job” is offering one person the chance to become the new voice of @XFINITYSports, where they will post updates to more than 14,000 followers, attend major sporting events with behind-the-scenes access and interview athletic personalities for one year.

Interested? You have until Feb. 18 to apply, submitting a video of your sports knowledge and social media skills.

LL Cool J and The Hashtag Grammys

February 11, 2013

Last night was the 55th annual Grammy Awards, recognizing the top artists, producers, albums and songs in the music industry. Technology made an appearance with Carrie Underwood’s dress-turned-light-show and Frank Ocean’s “Forrest Gump” performance, in which he performed at a keyboard hidden behind a projector displaying running legs in a matching yellow suit.

Ladies Love Cool James, (LL Cool J) hosted the event, and made it clear to everyone he knows what a hashtag on Twitter is.

I get the idea behind this was to promote the Grammy’s social media presence, but unfortunately all they needed to do was display the designated hashtag (#grammys) -- Twitter’s thousands of users know how to utilize a hashtag when they see one.

Twitter Updates Search and Discover

February 8, 2013

Just because you create a successful product doesn’t mean the work is over. With every innovation comes improvements, updates and upgrades. Twitter this week updated its mobile app for Android and iOS, as well as mobile.twitter.com, to emphasize on-the-go usage with a single stream of content.

Updates include a new display for the Connect tab, which now defaults with Interactions to show new followers, retweets, favorites and mentions.