MARKETING INDUSTRY BOOST. Check it out:
(The Sunday Herald Via Thomson Dialog NewsEdge) A new crossindustry drive to add GBP50 million in sales to the Scottish marketing, advertising and PR sectors is to have its first meeting in Edinburgh on Tuesday.
Under the working title of the Scottish Marketing Communications Action Group, it aims to address the fact that the top eight Scottish companies by marketing spend-all mainly use London agencies.
It will take place at the Edinburgh Hallion Club on Tuesday from 10am and all the main players in each sector have been invited. It follows co-funding for research from Scottish Enterprise.
Copyright 2006 Newsquest Media Group. Source: Financial Times Information Limited



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