Customer Experience

Is the Connected Car Going to Replace your Smartphone?

Edited By Peter Bernstein on August 12, 2014

By: Anthony Trinh (@Trinh_Anthony), Integrated Marketing Assistant, Alcatel-Lucent

What if you didn’t need to have your phone beside you at all times? What if instead, you can use your own car to connect with you, direct you and protect you wherever you go?

Well, by 2022, a Telefónica Industry Report (PDF) predicts that there will be 1.8 billion automotive Machine-to-Machine (M2M) connections that can do just that. This will comprise 700 million Connected Cars and 1.1 billion Internet of Things (IoT) devices for services such as navigation, insurance, stolen vehicle recovery (SVR) and infotainment. In fact, Machina Research predicts that by 2020, 90% of new cars will feature built-in connectivity platforms, growing from less than 10% today.

Connected Cars will not replace smartphones - merely it’s a way to extend the IoT connectivity and bring the everyday lifestyle right to the car. Ellis Lindsay’s blog on Connected Cars as an everyday lifestyle does a great job of explaining this concept. He goes into detail about connected cars giving us the ability to link our life experiences – whether it’s our deadlines, travel plans, monthly payments or Facebook notifications – to wherever we are and wherever we go.

Posted in Alcatel-Lucent Technology News, Business Talk, Customer Experience, M2M, Mobile Data, Next-Generation Communications, Wireless, ng Connect

Connected Cars as an Everyday Lifestyle

Edited By Peter Bernstein on August 5, 2014

By: Ellis Lindsay, General Manager, Customer Experience Solutions, Alcatel-Lucent

I drive to work and back home in my car every day. I tune in to a radio station for traffic news and upcoming events nearby. Like many of you I’m sure, this is a typical everyday activity. And like never before, we are connected to our home, our families, our phones, our work and our friends in a network that seems to be always on. Shouldn’t we be in a lifestyle where we are consistently connected to the everyday activities in our lives? Well, let me introduce you to the world of Connected Cars.

Posted in Alcatel-Lucent Technology News, Customer Experience, M2M, Mobile Data, Next-Generation Communications, Wireless, ng Connect

We ask the experts: How can exceptional QoE be achieved in VoLTE networks?

Edited By Peter Bernstein on July 28, 2014

By: Jean Jones, Director, Wireless Marketing, Alcatel-Lucent

What does voice over LTE (VoLTE) offer your subscribers? Better voice quality, including HD voice. Rich communications with messaging and video. And whatever inventive applications you choose to introduce. In other words, VoLTE can provide a superior quality of experience (QoE) for subscribers and give you a competitive edge — particularly when your service operates at its best.

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In my last blog [CCE1] , our experts explained why an end-to-end strategy is the key to maintaining peak VoLTE performance. Now we’ll look at how this strategy gets put into practice to optimize real-world service offerings. The information here is based on interviews with Luis Venerio who works with our VoLTE Readiness Services team. And his observations come straight from his experience on VoLTE deployments that serve millions of subscribers.

Posted in Alcatel-Lucent Technology News, Broadband, Customer Experience, Mobile Data, Next-Generation Communications, VoLTE, Wireless

Third Party Pays Mobile Data Plans Hit the Market

Edited By Peter Bernstein on July 18, 2014

Alcatel-Lucent’s Rich Crowe continues the dialogue on the Six Degrees of Mobile Data Plan Innovation by examining recent market developments in third party pays mobile data.

Syntonic Wireless™ is bringing sponsored data to AT&T customers. The Seattle-based mobile services company’s new Syntonic Sponsored Content Store^SM, creates an open marketplace where AT&T’s iOS and Android customers can find and consume free or premium content without consuming their data plans. Integrated with AT&T’s Sponsored Data^SM service, the Syntonic Sponsored Content Store operates on the third party pays concept, one of the six degrees of mobile data plan innovation.

When it announced Sponsored Data in January 2014, AT&T offered a vision for a service that would give sponsors new ways to engage with customers and employees. Sponsors could come from industries as diverse as healthcare, retail, media and entertainment, and financial services. They could use sponsored data in a variety of different ways, including:

Posted in Alcatel-Lucent Technology News, Business Talk, Customer Experience, Mobile Data, Mobile Marketing, Next-Generation Communications, Wireless

The Six Degrees of Mobile Data Plan Innovation: It's Not All About Data- Mobile Voice and Messaging Share Plans Offer Plenty of Appeal

Edited By Peter Bernstein on July 14, 2014

Alcatel-Lucent’s Rich Crowe continues the Six Degrees of Mobile Data Plan Innovation blog series by examining the degree to which consumers are interested in share plans that include unlimited voice and messaging but don’t include data.

The last Six Degrees blog explored consumer attitudes toward two different mobile share plan options: sharing data only and sharing voice, messaging and data. This blog will explore attitudes toward a 3^rd option: sharing unlimited voice and messaging — but not data — across multiple devices or subscribers.

Posted in Alcatel-Lucent Technology News, Business Talk, Customer Care, Customer Experience, Mobile Data, Mobile Marketing, Next-Generation Communications, Wireless

How signaling saps phone batteries - and what you can do about it

Edited By Peter Bernstein on July 9, 2014

By: Josee Loudiadis, Director of Network Intelligence, Alcatel-Lucent (@joseeloudiadis)

What do consumers know about the effects of signaling? We pay attention to our data plan costs — such as how many bytes of data we use for Skype calls, sending photos or watching YouTube videos. But signaling remains mysterious, because we don’t pay for it in any obvious way. And because it operates transparently, we are not aware of its impact.

Posted in Alcatel-Lucent Technology News, BYOD, Customer Experience, Mobile Data, Next-Generation Communications, Social Media, Wireless

Rankings have arrived: Mobile Apps' Impact on Networks and Consumers

Edited By Peter Bernstein on July 2, 2014

By Josee Loudiadis, Alcatel-Lucent

Operators, consumers and application developers are fully interconnected in the mobile world. Yet they rarely recognize the impact they have on each other. That’s why Alcatel-Lucent has released its Mobile Application Rankings report — to increase awareness among consumers and the mobile industry and to promote app optimization. Here’s a sampling of the “blind spots” the report addresses:

Posted in Alcatel-Lucent Technology News, BYOD, Customer Experience, Mobile Data, Next-Generation Communications, Wireless

Hackathon Generates New Conversations, New Applications and Potential Revenue Opportunities

Edited By Peter Bernstein on June 24, 2014

By: Gilles Duboué, IP Platforms Innovation Marketing, Alcatel-Lucent

Recently in Munich, Alcatel-Lucent ran a 12 hour Hackathon that pitted the industry’s best and brightest developers against each other. The mission: build the most original, compelling and marketable app using New Conversation APIs.

New Conversation APIs make the rich functionality of IP Communications simple to mash up into applications. By enabling developers to easily integrated voice, video, data and contact information into any app, service providers can innovate faster – providing entirely new communications experiences to end users from any screen, device and network. They enable operators to explore new opportunities for enhancing retail services and to pursue new wholesale markets through application partners (web, verticals, M2P, M2M…).

Posted in A New Conversation Experience, Alcatel-Lucent Corporate News, Alcatel-Lucent Technology News, Business Talk, Customer Experience, Enterprise, Next-Generation Communications, VoLTE, WebRTC

Build a Brand Experience that Engages Young Consumers

Edited By Peter Bernstein on June 2, 2014

By Daisy Su, Senior Strategic Marketing Manager, Corporate Marketing, Alcatel-Lucent (@daisysu)

I’ve received a lot of questions from mobile operators, who are asking about mobile data growth and how it’s related to the youth market — meaning consumers from the age of 18 to 25 or sometimes 18 to 22. The mobile operators’ own research shows that the youth segment is valuable — and influences adult segments. The Business Case for Youth section of the Mobile Youth Report also says: “The youth market is worth $1 trillion dollars. Youth drive high-end smartphone markets. Youth have the highest lifetime value of all customers.” As a result, mobile operators around the world are taking notice of young consumers, and some are investing in a new youth brand to attract that segment.

Posted in A New Conversation Experience, Customer Care, Customer Experience, Mobile Marketing, Mobile advertising, Next-Generation Communications, Video, Wi-Fi, Wireless

Enterprises Need a Converged Network to Meet Current and Future Requirements

Edited By Peter Bernstein on February 4, 2014

Mae Kowalke, TMCnet Contributor

Bring-your-own-device, mobile video, virtualization and a greater need for quality of service have prompted the need to rethink the network. In fact, the exponential increase in traffic has added a sense of urgency on the part of enterprises to upgrade their networks.

What’s needed is a converged network, according to a recent paper by Alcatel-Lucent (ALU). Enterprise Converged Network Solution, which carries the subtitle, Deliver a Consistent and Quality User Experience, Streamline Operations and Reduce Costs. With a long and deep history of providing state-of-the-art enterprise networks, ALY is advocating a converted, application-aware network that accounts for the latest evolutions in computing, yet is a resilient enough to meet both today’s needs and those of tomorrow.

Posted in Alcatel-Lucent Technology News, Broadband, Business Talk, Cloud, Customer Experience, Enterprise, Next-Generation Communications, Video

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